Clipp · 3 hours ago
Managing Director, Direct Mail Strategy
Clipp is a company focused on Direct Mail business, and they are seeking a Managing Director to drive strategic growth and execution. This role involves owning the Direct Mail strategy, revenue growth, and serving as a strategic partner to clients and internal teams.
AdvertisingCouponsDirect MarketingMarketing
Responsibilities
Own all custom Direct Mail program revenues
Lead Direct Mail–first strategies for clients with $500K+ annual potential
Drive new client acquisition, cross-sell, and upsell initiatives
Serve as executive sponsor for key Direct Mail clients
Lead Generation campaigns
Warm lead, remarketing, and repeat buyer programs
Radius Marketing and micro-geo targeting
Mover and life-event journeys
Optimize inventory using PlusOne
Postal optimization execution
Data modeling including CRM, specialty lists, and modeled audiences
Budgeting and right-size buy strategy
Integrate Advantage Connect, Residential Targeting, and CTV
Ensure digital overlays enhance attribution and performance
Own campaign measurement frameworks and reporting
Translate performance data into insights
Qualification
Required
Senior leadership experience in Direct Mail or performance marketing
Proven revenue growth track record
Deep knowledge of postal, data modeling, and omnichannel strategy
Company
Clipp
Clipp is a leading provider of multichannel advertising and promotional solutions for local businesses through magazine publications and digital offerings.
Funding
Current Stage
Late StageTotal Funding
unknown2022-04-04Acquired
Leadership Team
Recent News
Company data provided by crunchbase