The Coca-Cola Company · 1 day ago
Senior Director II, Customer Marketing East Region
US - GA - Atlanta
Full-time
Onsite
Director/Executive
$219K/yr - $247K/yr
10+ years expThe Coca-Cola Company is a leading beverage corporation, and they are seeking a Senior Director II, Customer Marketing for the East Region. This executive role involves guiding the marketing strategy for Coca-Cola, engaging with key customers, and leading a high-performing marketing team to drive business growth and customer relationships.
Consumer GoodsFast-Moving Consumer GoodsFood and BeverageManufacturing
No H1B
Responsibilities
Act as the principal marketing executive for the East Region, guiding the strategic marketing direction, brand presence, and commercial agenda for Coca-Cola across all customer channels
Serve as the senior-most face of Coca-Cola marketing to customers, especially at the C-suite level, cultivating strategic partnerships, influencing joint business planning, and driving marketing negotiations at the highest levels
Provide visionary leadership and subject matter expertise on emerging marketing trends, digital transformation, and next-generation consumer engagement across the system
Deeply engage with the region’s largest customers, leveraging marketing acumen, insights, and influencing skills to shape mutually beneficial strategies
Negotiate marketing investment and partnership models at the senior executive level, maximizing Coca-Cola’s presence, efficiency, and ROI in customer marketing initiatives
Develop, inspire, and advance a diverse high-performance marketing organization. Foster a culture of innovation, accountability, and continuous learning
Mentor future marketing leaders, ensuring the team remains best-in-class in digital fluency, customer experience, and modern marketing approaches
Lead the creation and execution of forward-thinking marketing programs, incorporating digital, omnichannel, and experiential strategies
Champion the adoption of new technologies, tools, and analytics that drive customer loyalty, brand love, and sales lift
Collaborate cross-functionally within the Coke system—working with area marketing, bottlers, and commercial leaders to ensure alignment, scalability, and excellence in all initiatives for the East Region
Represent Coca-Cola marketing in industry forums and key customer events, cementing the brand’s thought leadership and strategic intent
Qualification
Required
10+ years of progressive marketing leadership experience, ideally within foodservice, beverage, or related industries
Proven track record of influencing C-suite stakeholders and senior customers
Expertise in digital marketing, brand strategy, and customer marketing
Demonstrated success in building, developing, and inspiring high-performing teams
Strong analytical, negotiation, and communication skills
Benefits
A full range of medical, financial, and/or other benefits, dependent on the position
Company
The Coca-Cola Company
The Coca-Cola Company is a soft drink manufacturer & distributor that makes a variety of soft drinks, including diet coke and regular coke.
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1919-09-05IPO
Leadership Team
Henrique Braun
Chief Operating Officer
Jennifer Henry
Senior Vice President, Strategy and Corporate Development
Recent News
2026-01-16
Company data provided by crunchbase