Chase · 7 hours ago
Executive Director, Product Marketing Strategy Director
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. The Head of Sapphire Acquisitions Marketing Strategy will be responsible for driving acquisitions strategy and performance for Sapphire branded cards, leading a team, and partnering across the organization to optimize growth initiatives.
BankingFinancial Services
Responsibilities
Drive acquisitions strategy for Sapphire Reserve and Preferred Chase flagship cards
Own acquisitions performance across the channels and the funnel incl. underlying drivers, proactively partner with Acquisitions Center of Excellence across Owned/Paid channels
Proactively partner with designated owners in Consumer Bank / Branches
Own offer calendar, premium & acquisitions unit economics, in partnership with Finance and Analytics
Lead thinking on high priority projects in acquisitions, connecting the dots to higher funnel
Deeply understand performance at the point of conversion and across acquisitions channels
Be responsible for best practices and approvals of acquisitions content across landing pages and in other placements
Lead competitive analyses and run market tests on the ongoing basis
Own investment forecasts and risk strategy management, proactively engaging Risk partners
Owns acquisition OKRs and levers to achieve those goals
Actively invest in building and developing junior team members; support strategic career planning and develop strong followership with junior team members who actively seek advice / mentorship
Qualification
Required
10+ years of experience in experience in a combination of marketing incl. acquisitions marketing, management consulting, or similar roles, including 3-5 years of experience leading teams
Proven ability to structure and scope complex problems and apply a range of analytical tools to develop solutions
Strong analytical mindset; experienced in interpreting data and translating insights into strategy
Proven record of delivering results; ability to collaborate with key stakeholders in marketing, brand, analytics, risk, legal, product, and finance
Strong interpersonal, presentation and influencing skills – ability to collaborate and build relationships with colleagues at all levels and achieve goals without direct control over resources
Ability to communicate effectively and confidently and to work well in cross-functional teams
Track record demonstrating high level of personal initiative, setting and achieving challenging goals, and demonstrating entrepreneurial leadership
Proactive, action-oriented, and results-driven; able to prioritize and manage multiple complex initiatives simultaneously
Comfortable working in an agile environment with competing priorities and openness to an environment of active developmental feedback from peers and managers
Advanced MS Excel and PowerPoint skills
Bachelor's degree or equivalent experience
Preferred
Financial Services experience preferred
MBA preferred
Benefits
Comprehensive health care coverage
On-site health and wellness centers
A retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching
Company
Chase
Chase provides broad range of financial services. It is a sub-organization of JP Morgan Chase.
Funding
Current Stage
Late StageLeadership Team
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