Cadmium · 9 hours ago
Event Marketing Manager
Cadmium is redefining how associations and event-driven organizations engage their members through innovative experiences. The Event Marketing Manager will be responsible for building awareness of Cadmium's products by developing and executing marketing campaigns, managing events, and optimizing lead generation workflows.
Education
Responsibilities
Manage events from idea through execution, helping to ensure all timelines are met
Oversee defined event workstreams and develop tactical plans that deliver established goals and targets successfully
Develop strong cross-functional relationships with relevant teams such as; Marketing, Product Marketing, Sales, Training, and Product to ensure deliverable alignment and successful outcomes
Build repeatable processes, templates, and best practices for events to optimize and scale programs
Own events calendar and logistics
Create event and sponsorship related content for social media posts, webpages, emails, and more
Create and optimize successful emails campaigns
Comfortable with the technical elements of marketing automation solutions, including supporting CRM/marketing automation integrations
Identify effectiveness and impact of current events and sponsorship initiatives with tracking and analysis and optimize accordingly
Continuously measure and improve content performance; create reports leveraging HubSpot
Perform all other related duties as assigned
Qualification
Required
Bachelor's degree in marketing, communications, business, or related field
6+ years of experience in Marketing
Expert knowledge of HubSpot
HubSpot Certification
Proven success running events and sponsorships
Extensive knowledge of marketing principles and strategies
Excellent written and verbal communication skills
Proven ability to plan and implement marketing campaigns
Excellent organizational skills and attention to detail
Excellent time management skills and ability to meet deadlines
Proficient with HubSpot CRM
Must be meticulous with attention to detail
Must have excellent critical thinking ability
Must be able to respond quickly to a variety of situations
Must be able to function in a team environment and work well with others
Preferred
Master's degree a plus
Knowledge and/or experience in event management
Digital Marketing a plus
Willingness and ability to travel
Company
Cadmium
Cadmium captures the chemistry of education and events to power the most-loved professional experience platform.
Funding
Current Stage
Growth StageRecent News
Hackaday
2025-06-13
2024-12-04
2024-12-03
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