Catapult Solutions Group · 14 hours ago
Content Amplification Manager
Mountain View, CA
Full-time
Hybrid
Senior Level
5+ years expCatapult Solutions Group is a leading provider of business and financial solutions designed to help organizations operate more efficiently and grow with confidence. The Content Amplification Manager is responsible for increasing the reach, visibility, and impact of content by connecting with target audiences across owned, paid, and third-party channels.
ConsultingRecruitingStaffing Agency
Responsibilities
Develop and execute a content amplification strategy across owned, paid, and third-party platforms
Collaborate with paid media agencies to adapt and optimize campaigns for performance
Identify and manage external partnerships and syndication opportunities to increase content distribution
Partner with product marketing, social media, and campaign teams to integrate amplification into larger initiatives
Align content amplification efforts with seasonal campaigns and evolving business priorities
Measure performance across impressions, reach, engagement, traffic, conversions, and lead generation
Analyze performance data and apply insights to improve channel strategy and outcomes
Create performance reports and executive-ready summaries for internal stakeholders and leadership
Collaborate with content teams to adapt and optimize content formats for amplification channels
Guide content repurposing efforts to support paid campaign engagement and channel fit
Identify opportunities to improve SEO/GEO visibility through amplification initiatives
Own amplification in channels that drive AIO citations (e.g., Stacker)
Design and execute experiments to improve engagement and drive qualified traffic
Maintain distribution hygiene while adopting emerging amplification best practices
Manage budgets and purchase orders (POs) related to amplification and external partners
Qualification
Required
Proven experience managing and scaling content amplification efforts in digital or B2B environments
Strong cross-functional collaboration skills across content, paid media, social, and influencer teams
Knowledge of paid media platforms and amplification strategies (Google Ads, social platforms, display networks, etc.)
Experience developing and testing experimentation hypotheses and optimizing based on analytics insights
Strong project management skills with the ability to manage multiple priorities and deadlines
Excellent communication skills for writing briefs, providing feedback, and delivering stakeholder updates
Budget and PO management experience
Minimum of 5 years of experience in content marketing, digital advertising, or content amplification
Strong understanding of content marketing trends, SEO, GEO, and content distribution strategies
Experience managing external agencies, vendors, and/or media partnerships
Analytical mindset with the ability to turn data into actionable optimization recommendations
Ability to work independently while driving collaboration across teams
Bachelor's degree in Marketing, Media, Communications, Journalism, Business, or a related field
Preferred
Experience amplifying content across channels that drive AIO citations (e.g., Stacker)
Experience supporting both small business and enterprise audience segments
Company
Catapult Solutions Group
Catapult Solutions Group provides staffing services, recruiting, consulting, MSP, payroll and IT business services for numerous companies.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Patrick Burke
Founder
Recent News
Company data provided by crunchbase