Vanguard · 15 hours ago
Senior Marketing Engagement Strategist
Vanguard is a company dedicated to the long-term financial wellbeing of its clients. They are seeking a Senior Marketing Engagement Strategist to develop and execute data-driven marketing strategies that align with business objectives, lead omni-channel campaigns, and collaborate with cross-functional teams to enhance engagement.
FinanceFinancial Services
Responsibilities
Develop and execute complex, data-driven marketing strategies that align with business objectives and audience needs
Lead omni-channel marketing campaigns, ensuring consistent messaging and seamless experiences across all touchpoints
Oversee campaign activations for multiple offers or objectives, ensuring alignment with macro strategy and organizational goals
Collaborate with cross-functional teams, including Product Marketing, Public Site, Channel Strategy, Creative Strategy, and Analytics
Use data and analytics to inform strategy, optimize campaigns, and measure performance
Communicate proactively with stakeholders, providing updates on campaign status, risks, and solutions
Build and maintain strong relationships with internal and external partners to drive cross-functional alignment
Champion best practices and support the advancement of the Engagement Strategy discipline within Personal Investor Marketing
Qualification
Required
5+ years of experience in marketing strategy, campaign planning, or audience engagement, preferably in a large or matrixed organization
Strong analytical skills with proven experience using data to drive marketing strategy
Deep understanding of customer journeys and personalization techniques
Excellent communication, presentation, and stakeholder management skills
Demonstrated ability to manage multiple priorities and deliver results in a fast-paced, dynamic environment
Preferred
Familiarity with marketing technology platforms (e.g., Adobe, Salesforce Marketing Cloud, Google Analytics) is a plus
Bachelor's degree in Marketing, Business, Communications, or related field preferred
Company
Vanguard
Check is a client-owned investment company that offers low-cost mutual funds, ETFs, advice, and related services.
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
ic@3401
2017-03-31Non Equity Assistance
Leadership Team
Recent News
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