Accertify, Inc. · 4 days ago
Head of Corporate and Portfolio Marketing
Accertify Inc, Itasca, IL, US
Full-time
Hybrid
Director/Executive
$235K/yr - $255K/yr
15+ years expAccertify, Inc. is a leading unified risk decisioning platform that helps maximize revenues and user experience while minimizing loss. The Head of Corporate and Portfolio Marketing will drive corporate brand strategy and oversee various marketing initiatives to position Accertify as an industry leader in the fraud/payments/risk ecosystem.
Credit CardsE-CommerceFraud DetectionInternetPaymentsSecurity
No H1B
U.S. Citizen Only
Responsibilities
Define and execute the corporate brand strategy to strengthen market positioning to build awareness, shape perception, and create brand preference
Oversee external brand activation and partner with HR on internal brand activation
Develop comprehensive 'Brand House' or messaging frameworks that articulate our vision, differentiation, and value proposition
Oversee analyst relations and shape analyst strategy
Build and maintain strong relationships with industry analysts to influence the influencers and drive market perception
Manage participation in key analyst reports and ensure accurate representation of our solutions
Oversee and lead PR strategy to generate share of voice and establish Accertify as a resource for media and journalists
Oversee and cultivate relationships with media outlets and manage press opportunities
Oversee organic social media programs to drive engagement and brand advocacy
Ensure consistent brand and product messaging across all digital channels
Oversee and ensure the creation of comprehensive Marketing 'BOMs' (Bills of Materials) in partnership with Sales Enablement and Sales Leadership
Develop go-to-market strategies for our product portfolio, aligning with sales and product teams
Create compelling, persona-specific solution narratives and enablement materials for client-facing teams
Craft high-impact content that positions the company as an innovator applying AI and Machine Learning to fraud prevention and payment optimization
Drive executive visibility through speaking engagements, blogs, and industry events
Qualification
Required
15-20 years in marketing, leading Portfolio Marketing or Analyst Relations, and a proven track record in Product/Solution storytelling
Deep understanding of the payments industry, online e-commerce, fraud detection, or cyber risk management, including trends, competitive landscape, and regulatory landscape
Exceptional leadership skills, with a proven track record of building high-performance Corporate or Portfolio Marketing teams
Ability to translate complex solutions into clear, compelling narratives
Expertise in analyst relations, public relations, social media, and brand strategy
Strong executive presence and ability to influence senior stakeholders
Education: Bachelor's degree
Preferred
MBA preferred
Benefits
Health & Wellness: Medical, dental, and vision coverage for you and your family.
Time Off: Paid time off, holidays, and personal days to maintain work-life balance.
Financial Growth: We offer competitive compensation, performance-based rewards, and local retirement or savings plans where applicable, along with financial education resources.
Career Development: Training programs, mentorship opportunities, and growth potential within the company.
Wellness Support: Mental health resources, fitness perks, and wellness programs.
Extras & Perks: Commuter benefits, employee discounts, and company-sponsored events.
Company
Accertify, Inc.
Expertise. Experience. Trust.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$7.13MKey Investors
Intel Capital
2024-01-16Acquired
2010-05-04Series Unknown· $0.7M
2009-06-06Series B· $2.43M
Leadership Team
Michael Mallon
Director - Global Product Management
Thomas Doner
Director - Solution Consulting
Recent News
Crowdfund Insider
2026-01-23
Crowdfund Insider
2026-01-19
2026-01-16
Company data provided by crunchbase