BPD · 23 hours ago
Executive Vice President, Data Solutions & Analytics
Boca Raton, FL
Full-time
Onsite
Director/Executive
15+ years expBPD is the nation’s leading marketing services firm dedicated to health systems, seeking an Executive Vice President for its data solutions practice. The role involves leading the Data Solutions & Analytics practice, managing client relationships, driving revenue growth, and championing innovation in healthcare marketing and data-driven solutions.
AdvertisingBrand MarketingMarketingPublic Relations
Responsibilities
Lead and grow BPD’s Data Solutions & Analytics practice, serving as a forward-thinking, industry-facing visionary in healthcare marketing and data-driven innovation
Own executive-level client relationships and overall client success, ensuring retention, expansion, and consistently high-value partnerships
Build, manage, and develop high-performing sales and delivery teams across client management, product, creative, development, and analytics
Drive revenue growth and profitability through business planning, forecasting, staffing strategy, and performance tracking against financial goals
Strengthen internal partnerships and cross-company alignment by collaborating with stakeholders and leadership to close knowledge, tool, and service gaps
Advance BPD’s value proposition by improving the consistency, quality, and scalability of data and technology solutions
Ensure operational excellence by delivering consistent work quality, improving workflows, and streamlining processes to reduce low-value effort
Champion innovation by establishing learning agendas that challenge clients and teams, driving new thinking and monetization opportunities
Stay current on emerging tools and technologies and translate new capabilities into effective client-facing strategies
Lead internal education initiatives that elevate understanding of data-driven marketing and modern technologies across teams and clients
Support new business efforts, including participating in pitches and helping articulate BPD’s long-term vision while driving near-term sales
Serve as a company leader and champion, representing BPD and its clients internally and externally through conferences, events, and industry presence
Drive integration of digital and direct marketing approaches throughout the broader BPD ecosystem
Qualification
Required
15+ years of experience in healthcare marketing, data-driven marketing, marketing technology, analytics, or related digital strategy fields
Deep understanding of data and technology integration in marketing environments (e.g., analytics, data strategy, personalization, digital/direct marketing)
Proven track record of building, scaling, and leading teams across delivery functions
Demonstrated success selling and delivering innovative marketing solutions (consultative selling experience strongly preferred)
Strong executive presence with the ability to lead senior client relationships and influence decision-makers
Experience owning or leading business performance metrics such as revenue growth, profitability, forecasting, and staffing plans
Strong operational leadership skills, including improving workflows, establishing consistency, and driving efficiency
Ability to develop and communicate a long-term vision while executing near-term results
Strong collaboration skills and the ability to build alignment across internal stakeholders and teams
Proven ability to mentor, motivate, and develop talent
Ability to travel as needed
Preferred
Consultative selling experience strongly preferred
P&L ownership preferred
Recruiting experience preferred
Company
BPD
BPD offers marketing services for healthcare brands, focusing on strategy, creativity, and revenue growth.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2025-10-21Acquired
Leadership Team
Ward Parker
Partner/Chief Creative Officer
Recent News
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