Dual Path Connected Solutions · 1 day ago
Marketing Content Manager
Dual Path Connected Solutions is seeking a passionate Marketing Content Manager who is dedicated to creating impactful content that benefits humanity through technology. The role involves storytelling, developing marketing strategies, and collaborating with various teams to drive business growth and engage target audiences.
InternetISPService IndustryTelecommunications
Responsibilities
Storytelling. Creating and repurposing engaging content that resonates with target audiences (senior living communities and technology stakeholders) and inspires them to take action
Own the development and execution of comprehensive marketing and sales enablement materials, events, and sponsorships in support of new project deliveries
Create and execute marketing plans and strategies. Identifying a target and determining messaging to achieve the desired goal for the audience
Work collaboratively with supporting teams (sales, technical, and management) to drive business growth and develop relevant, appealing content. This often entails building materials that the inside sales team can use to increase prospect engagement
Develop consistent, concise messaging to promote brand values across all communication channels and media
Assist in market segmentation efforts to deepen understanding of the target audience by managing data
Qualification
Required
Excellent written and verbal communication skills
3+ years of experience in developing content for campaigns (must provide portfolio or work samples), creating and executing social media engagement strategies
2+ years of experience running and managing campaigns, social media, and creating videos
Working with HubSpot, the Adobe suite, and using AI tools
Benefits
Medical
Dental
Vision
PTO
Paid holidays
Basic AD&D insurance
401(k)
Company
Dual Path Connected Solutions
Dual Path provides fully managed, end-to-end technology solutions for senior living, multifamily, and mixed-use properties.