Small Girls PR, an Orchestra company · 21 hours ago
Creative Strategist, Influencer Marketing
New York, NY or Los Angeles
Full-time
Hybrid
Entry, Mid Level
$70K/yr - $70K/yr
2+ years expSmall Girls PR is growing and we are looking for a Creative Strategist to join our influencer marketing team working with a wide range of creative and innovative brands across food & beverage, wellness, and consumer tech. The role involves supporting the execution of influencer partnerships, managing client communications, and executing influencer campaigns while fostering relationships with influencers and ensuring project management efficiency.
EventsPublic RelationsSocial Media
Responsibilities
Support the digital team in the day-to-day execution and organization of paid and earned influencer partnerships and lead day-to-day client communications
In partnership with junior staff, oversee all administrative tasks relating to the client (e.g. activity reports, client agendas, meeting schedules, etc.)
Support teamwide project management helping to create and manage timelines, report on daily action items, and organize team materials so that the team functions with efficiency and efficacy
Execute paid and earned influencer campaigns. Conduct research and influencer audits, identify influencers & develop list builds, manage dashboards, conduct outreach to influencers, negotiate influencer rates and deliverables within budget, track and report on influencer placements
Conduct regular social listening to identify reactive opportunities, develop recommendations, and liaise with clients to gain approval to execute
Manage the account payables process, receiving influencer invoices and ensuring payment to partners
Participate in client calls and communication including influencer recommendations, campaign updates and client approvals
Establish and manage relationships with influencers, agents and vendors seeking to build and diversify your rolodex
Exercise sound judgment in determining how and where to spend OOP to ensure deliverables & client KPIs are met to spec, within budget, and under deadline - while rendering the most share-worthy campaigns and programs possible
Bring new, creative concepts to the agency’s and client’s brainstorms for your own accounts as well as lending a hand to those you are not staffed on
Mentor and oversee junior staff on execution of work
Qualification
Required
Minimum of 2-3+ years of relevant experience within the influencer marketing space (agency or in-house), negotiating contracts, creating and managing successful influencer campaigns, and maintaining a strong network of influencer and agent relationships
Ability to monitor progress of personal and team deliverables as well as the status of influencer deliverables and projects
Strong attention to detail, including spotting typos, diligent formatting, and meeting deadlines
Strong understanding of platform and content best practices to amplify creator storytelling and content
Strong verbal and written communication skills with the ability to instill client confidence on campaigns, content formats, storytelling moments, projects, and tasks
Ability to look for creative solutions to problems and provide ideas internally to improve team or company-wide processes
Interest in growing linearly as an influencer expert and in beginning to understand integrated communications
Ability to collaborate with individuals with specialties outside of your own
Benefits
Atypical Time Off - Generous PTO that scales with tenure, in addition to Summer Fridays, Day of Rests for mental health, Caregiving days, and time off for Unsick Days dedicated to preventative care
Deep Work Focus - Our Smalls In Sync program ensures you have dedicated time for collaboration and strategic solo work
Comprehensive Benefits - A 100% employer-covered medical plan, 401k match up to 4%, dental, vision, and more
Vibrant Culture - Employee-led committees shape company policy and organize team celebrations from book clubs to outings
Company
Small Girls PR, an Orchestra company
Connecting with audiences in out-of-the-box ways, Small Girls PR creates unforgettable campaigns that make small brands feel big and big brands feel personal.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2024-10-17Acquired
Leadership Team
Mallory Blair
CEO, Cofounder
Jasmine Teer
Vice President Strategy
Recent News
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