Beauty Co-Lab · 16 hours ago
Senior Associate, Video
Beauty Co-Lab (BCL) is a bespoke Omnicom Media Group unit for L’Oréal USA delivering an industry-leading agency solution that drives business growth and transformation. The Sr. Associate position is responsible for managing client relationships, monitoring campaign performance, and managing data to deliver campaign insights, while ensuring the successful implementation of client campaigns.
Marketing & Advertising
Responsibilities
Set up campaigns accurately in different systems, ensuring ad tags and creative are loaded correctly into the systems; if appropriate, make sure the creatives are approved before campaign launch date
Master media buying-related technologies, including DSP's, DMP, 3rd party ad servers and manual exchanges
Understand client performance objectives and develop strong recommendations for successful campaign implementation
Hands-on execution and management of client campaigns
Strong understanding of best practices and how to apply them on client campaigns
Advanced level understanding of campaign, ad server, impression, and user data that can help capitalize on key drivers of performance and identify opportunities for account growth
Translates advanced campaign goals to Optimization tactics across all platforms
Executes advanced QA standards across assigned campaigns
Executes basic & advanced reporting analysis using agency and 3rd party planning, activation & measurement tools
Knowledgeable of advanced trading and optimization across all platforms
Craft & execute innovative and tactical plans that deliver against and the overarching brand and business objectives
Negotiate & execute buys - collaborate with vendors to develop test and learn opportunities
Participate or lead campaign activation and provide client updates on campaign status
Provide tracking/billing reports and post-buy delivery analyses on quarterly and annual bases
Qualification
Required
Bachelor's degree
1+ years of Video media buying, negotiation and implementation experience in an agency environment is required
Aptitude for Microsoft office applications, specifically excel and their various formula concepts
Excellent presentation, verbal, and written skills
Benefits
Health insurance
Vision insurance
Dental insurance
401(k)
Healthcare Flexible Spending Account
Dependent Care Flexible Spending Account
Vacation days
Sick days
Personal days
Paid parental leave
Paid medical leave
STD/LTD insurance benefits
Company
Beauty Co-Lab
Beauty Co-Lab (BCL) is a bespoke Omnicom Group unit for L’Oréal USA delivering an industry-leading agency solution that drive business growth and transformation.