Bread Financial · 7 hours ago
Senior Client Marketing Strategy Manager
Columbus, OH
Full-time
Hybrid
Senior Level, Lead/Staff
$120K/yr - $218K/yr
12+ years expBread Financial is a tech-forward financial services company that provides simple, personalized payment, lending, and saving solutions. The Sr. Client Marketing Manager is responsible for developing and implementing client-facing marketing and loyalty strategies, analyzing campaign performance, and driving strategic partnerships to achieve financial targets.
BankingCredit CardsFinancial ServicesPersonal Finance
Responsibilities
Develops and implements client-facing marketing and loyalty strategies for assigned portfolios to achieve financial targets. Ensures adherence to compliance standards and collaborates with teams on marketing campaign execution. Manages joint marketing funds and campaign reviews. Sources industry insights to drive brand strategy and demonstrates organizational agility. - (35%)
Analyze and track marketing campaign performance, and proactively analyze industry trends to identify adjustments for targets. Share results and insights cross-functionally to scale efforts. Guide annual volume forecasts for portfolios, track against budget, and advise on strategy changes to meet annual budget. - (25%)
Drives and nurtures strategic partnerships internally and externally to influence marketing strategy and execution, with roadblocks managed independently or elevated to Sr. Manager. Proactively use active listening and effectively influence strategy with Brands and internal partners. - (20%)
Proactively identifies and conceptualizes new growth opportunities for assigned portfolios by leveraging data insights, competitive research, and industry best practices. - (10%)
Responsible for the development, management and presentment to Leadership team of internal/client-facing materials such as annual marketing plans, marketing calendars, campaign performance, budget forecasts and other special marketing requests. - (10%)
Qualification
Required
High School Diploma or GED
12+ years experience in Marketing Strategy, Marketing Segmentation, Credit/Payments, Managing Test and Control, Analyzing Marketing Campaign Data, or related experience
Preferred
Bachelor's Degree in Marketing, Finance, Project Management, Business Management, or related field
Benefits
Medical
Prescription drug
Dental
Vision
Basic and optional life insurance
Supplemental medical plans
Short and long-term disability
Six weeks of 100% paid parental leave for eligible parents
11 paid holidays
Flexible Time Off (FTO) program
80 hours of Paid Sick and Safe Time (“PSST”) upon hire
40 hours of Illinois PSST upon hire
40 hours of Illinois Paid Leave upon hire
Ability to elect the purchase company stock during offering periods
Annual incentive bonus based on individual and company performance
Company
Bread Financial
Bread Financial is a financial services company.
5001-10000 employees
H1B Sponsorship
Bread Financial has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (12)
2024 (13)
2023 (18)
2022 (5)
Funding
Current Stage
Public CompanyTotal Funding
$2.17B2025-11-20Post Ipo Equity· $72.64M
2025-10-28Post Ipo Debt· $500M
2025-03-05Post Ipo Debt· $400M
Leadership Team
R
Roy Slagle
Senior Director of Software Engineering
Recent News
2026-01-13
2026-01-13
Investor's Business Daily
2026-01-13
Company data provided by crunchbase