Marketing Manager jobs in United States
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Intermountain Health · 2 days ago

Marketing Manager

Intermountain Health is a healthcare organization seeking a Marketing Manager to develop and execute strategic marketing initiatives. The role involves collaborating with teams to enhance consumer engagement and optimize marketing campaigns using data and insights.

Health Care

Responsibilities

Develops marketing strategies based on target audiences, market research, and business plans, and continually assesses consumer and business needs to ensure marketing plan alignment
Strategically develops and executes marketing activities (e.g., advertising, collateral development, digital marketing, content creation/assessment)
Guides marketing plans based on consumer insights, sound creative judgment and-market processes for assigned marketing programs
Works well independently and collaboratively to prioritize and drive forward multiple projects
Manages complex and matrixed marketing projects throughout the project life cycle (concept through launch), to achieve objectives and measure results against business needs
Build relationships with stakeholders and counterparts to help achieve marketing objectives
Assist in scoping and evaluating marketing projects so that they meet operational and strategic criteria

Qualification

Marketing StrategiesAnalytical ThinkingProject ManagementIntegrated MarketingMarketing CommunicationsBudgetingOrganizingInterpersonal Communication

Required

Experience in marketing, communications, or a related field, with a proven track record of developing and executing successful marketing strategies and activities
Exceptional verbal and written communication skills, with the ability to craft clear, concise, and compelling messages for various audiences and platforms
Creative thinking skills, with the ability to develop and implement innovative marketing solutions based on consumer insights and market research
Organizational and project leadership skills, with the ability to manage complex and matrixed marketing projects from concept through launch, ensuring alignment with business objectives and measuring results
Proven ability to build and maintain relationships with stakeholders and counterparts, working well both independently and collaboratively to achieve marketing objectives
Familiarity with communication metrics and analytics tools, with the ability to collect, interpret, and report on marketing metrics and outcomes to optimize strategies
Demonstrated ability to work effectively under pressure, manage multiple projects simultaneously, and adapt to changing needs and demands
Strong leadership skills, with the ability to inspire, motivate, and guide teams, and influence cross-functional teams and stakeholders at various levels within the organization

Preferred

+ Healthcare or health insurance experience in marketing
+ Bachelor's degree in marketing, communications, public relations, English, business or a related college major involving marketing and communications and critical thinking obtained through an accredited institution or equivalent work experience. Education is verified

Benefits

We provide our caregivers a generous benefits package that covers a wide range of programs to foster a sustainable culture of wellness that encompasses living healthy, happy, secure, connected, and engaged.

Company

Intermountain Health

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Intermountain Health is a Health Care cantre.

Funding

Current Stage
Late Stage

Leadership Team

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Brandon Plewe
Director of Development - Wasatch Back
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Company data provided by crunchbase