APPLIED Adhesives · 2 days ago
Marketing Specialist
United States
Full-time
Remote
Entry, Mid Level
2+ years expAPPLIED Adhesives is an industry leader in adhesive solutions, dedicated to solving complex challenges with innovative products. The Marketing Specialist will be responsible for executing multi-channel marketing initiatives, creating content, and supporting brand engagement efforts across various platforms.
Manufacturing
Responsibilities
Campaign execution: Build and execute multi-touch campaigns across email, social, web, and paid/retargeting channels; from brief and launch through post-campaign analysis. Manage calendars, creative requests, approvals, and publishing timelines
Content creation & coordination: Draft and edit short-form content including emails, social posts, landing pages, and product one-pagers. Partner with designers and subject-matter experts while managing versions, files, and approvals
Organic social & employee advocacy: Publish and schedule content, monitor engagement, and support activation across corporate and employee social channels
Sales enablement support: Package and distribute campaigns assets for Sales (one-pagers, talk tracks, CTA snippets). Maintain shared folders and post updates within Teams and SharePoint
Event & launch support: Coordinate pre-, during-, and post-event activities for tradeshows and launches, including invitations, follow-ups, and booth collateral
Analytics & reporting: Track performance and maintain dashboards and scorecards to measure campaign effectiveness and engagement
Brand stewardship: Ensure all assets adhere to established brand voice, visual standards, and guidelines
Cross-functional partnership: Collaborate with Pricing, Product, Sales Operations, and Service teams to support program rollouts and amplify key messages
Qualification
Required
Bachelor's Degree in Marketing, Communications, Digital Media or related field
2–4+ years in B2B marketing (manufacturer/distributor/industrial or adjacent preferred)
Demonstrated experience executing multi‑channel campaigns (email, social, web) and writing succinct, on‑brand copy
Familiarity with marketing automation (e.g., Salesforce Account Engagement/Pardot,) and CRM fundamentals
Proficiency with Canva/Adobe Express (or Adobe CC), plus standard project and asset management tools
Strong organization, attention to detail, and ability to manage multiple deadlines
Benefits
Medical, Dental and Vision Benefits
401k Match
Flexible and Team-Oriented work environment
Generous PTO policy
Tuition Reimbursement
Employee Assistance Program
Career and talent development opportunities as well as opportunities for personal growth
Company
APPLIED Adhesives
Applied Products is a chemicals firm that provides hot melt adhesives and hot melt dispensing equipment. It is a sub-organization of Adhesive Solutions.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
unknown2025-04-15Acquired
Leadership Team
John Feriancek
President and CEO
Recent News
peprofessional.com
2025-04-25
Company data provided by crunchbase