Vida Shoes International · 1 day ago
Ecommerce User Experience & SEO Specialist
Vida Shoes International is seeking a detail-oriented, customer-focused Ecommerce User Experience & SEO Specialist to support and optimize multiple Shopify-based websites. The role involves executing UX enhancements, managing site maintenance, conducting research and testing, and implementing SEO best practices to improve site usability and conversion performance.
Apparel & Fashion
Responsibilities
Assist in the day-to-day management of multiple Shopify websites
Update product listings, collections, navigation, and on-site content
Ensure site content is accurate, up to date, and aligned with brand standards
Support product launches, promotions, and seasonal updates
Support the execution of UX initiatives by implementing approved design and experience improvements across our ecommerce websites
Assist in conducting UX research, usability testing, and customer journey analysis across multiple sites to identify friction points and optimization opportunities
Use site diagnostic and behavior tools (e.g., heatmaps, session recordings, analytics) to surface insights and recommend improvements
Ensure UX updates align with mobile-first, accessibility, and conversion best practices
Partner with creative, marketing, design, and engineering teams to support implementation of UX enhancements
Execute SEO initiatives under the direction of the Manager, including on-page, technical, and content optimizations
Assist with regular SEO audits to identify crawl issues, broken links, metadata gaps, and optimization opportunities
Implement SEO best practices across product pages, category pages, landing pages, and site content
Monitor keyword rankings, site health, and organic search performance using tools such as Google Search Console, SEMrush, Ahrefs, and/or Moz
Partner with content and merchandising teams to ensure SEO best practices are applied consistently across all sites
Track and report on key performance indicators such as conversion rate, organic traffic, bounce rate, page speed, and CTR
Support A/B and multivariate testing efforts, including test setup, QA, analysis, and documentation of results
Analyze site analytics and performance data to identify UX and SEO-driven opportunities for growth
Document learnings and insights from testing and optimization efforts to inform future initiatives
Support project timelines and deliverables across UX and SEO initiatives
Coordinate with internal teams including merchandising, creative, marketing, and engineering to ensure smooth execution
Assist in preparing performance updates, insights, and recommendations for internal stakeholders
Support additional Ecommerce UX and SEO projects as assigned by the Manager
Qualification
Required
1-3 years of experience in ecommerce with a focus on UX, SEO, and digital optimization
Hands-on experience managing Shopify stores
Familiarity with analytics and SEO tools such as Shopify Analytics, Google Analytics, Google Search Console, Screaming Frog, SEMrush, Ahrefs, or similar platforms
Working knowledge of UX principles and conversion optimization
Strong analytical skills with the ability to translate data into actionable insights
Familiarity with A/B testing methodologies and UX research practices
Strong attention to detail, organization, and communication skills
Ability to thrive in a fast-paced, collaborative, in-office environment
Company
Vida Shoes International
Since 1973, Vida Shoes International has been committed to becoming a global leader in the footwear industry.
H1B Sponsorship
Vida Shoes International has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2023 (2)
2020 (4)
Funding
Current Stage
Growth StageRecent News
2025-09-30
GlobeNewswire News Room
2025-02-06
Company data provided by crunchbase