Atlantis Casino Resort Spa · 20 hours ago
Corporate Mobile Sports Betting Marketing Manager - Sportsbook
Reno, NV
Full-time
Onsite
Mid LevelAtlantis Casino Resort Spa is seeking a Mobile Sports Betting Marketing Manager to develop and execute marketing strategies for their sports betting platform. The role focuses on acquiring new patrons, driving engagement, and maximizing revenue through various digital and traditional marketing channels.
LeisureRecreationTravel
Responsibilities
Design and manage promotional offers, bonus bet structures, and loyalty programs to acquire and retain new and existing patrons
Create a strong player acquisition strategy through the Sports betting mobile app
Develop targeted patron acquisition strategies to attract new users through successful promotions, partnerships, referral programs and influencer marketing
Manage patron lifecycle marketing initiatives to retain existing customers and increase their engagement with the mobile app platform
Monitor guest feedback and implement necessary adjustments to marketing campaigns based on data insights
Work closely with IGT to thoroughly develop and track all active promotions
Manage the development and execution of multi-channel marketing campaigns across digital platforms (website, social media, email), traditional media (TV, radio), and partnerships with sports teams or leagues
Develop creative content to promote the sports betting platform and its features
Oversee paid advertising campaigns on search engines, social media platforms, and affiliate networks to reach target demographics
Implement effective strategies to optimize website visibility for relevant search queries
Analyze website traffic and user behavior to identify areas for improvement and conversion optimization
Other duties as assigned
Qualification
Required
Strong understanding of the sports betting industry, including rules, odds, promotions, and market dynamics
Proven experience in sports betting digital marketing, including paid advertising, social media marketing, and content creation
Excellent analytical skills to measure campaign performance and make data-driven decisions
Exceptional communication and collaboration skills
Bachelor's degree in marketing, business, or a related field
Must adhere to all appearance standards, including but not limited to no 'visible' tattoos/piercings or unnatural hair colors
Benefits
Comprehensive benefits (medical, dental, vision, supplemental coverage)
401K retirement savings plan + discretionary match
Education Tuition Reimbursement Program
Paid Vacation
Holiday Pay
Recreation /Fitness Discounts
Weekly Resort Prizes
Career Development and Training Workshops
FREE daily meal
Internal Advancement
Company
Atlantis Casino Resort Spa
Distinctly Four Diamond. Atlantis features 817 spacious and luxuriously appointed guest rooms and Jacuzzi® suites.
Founded in 1972
1001-5000 employees
Funding
Current Stage
Late StageRecent News
Monarch Casino & Resort, Inc.
2025-04-29
Company data provided by crunchbase