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Danaher Corporation · 1 day ago

Marketing Operations Specialist

USA - Coralville - Integrated DNA Technologies, Inc.

Full-time

Hybrid

Mid Level

$85K/yr - $100K/yr

Integrated DNA Technologies (IDT), a Danaher Corporation company, is focused on advancing life sciences and biotechnology. The Marketing Operations Specialist will execute and optimize digital marketing programs, ensuring operational excellence in email marketing and campaign performance reporting.

BiotechnologyHealth CareHealth DiagnosticsLife ScienceMedical

Responsibilities

Execute, optimize, and support email, nurture, and trigger‑based campaigns in Marketo, ensuring accurate setup, testing, scheduling, and deployment

Maintain lead data integrity and flow across Marketo and Salesforce, including imports, segmentation, scoring, routing, and sync monitoring

Support and enhance email and landing page templates, including HTML/CSS edits, QA, and brand adherence

Monitor campaign performance and deliver clear reporting on KPIs, engagement metrics, and database health for stakeholders

Proactively monitor deliverability, compliance, and sender reputation, addressing issues related to privacy regulations and email best practices

Qualification

MarketoCRM integrationsEmail marketing best practicesData segmentationExcelHTML/CSSGoogle AnalyticsLead lifecycle management

Required

Bachelor's degree or equivalent combination of education and experience

Multiple years of hands‑on experience with marketing automation platforms, specifically Marketo

Working knowledge of CRM integrations, preferably with Salesforce, including lead lifecycle management

Demonstrated experience with email marketing best practices, data segmentation, and audience targeting

Proficiency with Excel or similar tools for data analysis, reporting, and performance tracking

Preferred

Marketo Certified Associate (MCA) or Marketo Certified Expert (MCE) certification

Hands-on experience with Salesforce, CMS platforms, or Google Analytics

Basic HTML/CSS development for email and landing page optimization

Benefits

Paid time off

Medical/dental/vision insurance

401(k)

Company

Danaher Corporation

Glassdoor3.8

Danaher is a leading global life sciences and diagnostics innovator, committed to accelerating the power of science and technology to improve human health.

Founded in 1969

Washington, District of Columbia, USA

10001+ employees

https://www.danaher.com/

Funding

Current Stage

Public Company

Total Funding

unknown

1979-01-05IPO

Leadership Team

Rainer Blair

President & CEO

Thomas Joyce

President & CEO

Recent News

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Company data provided by crunchbase