Cardone Ventures · 2 days ago
Paid Media Strategist
Cardone Ventures is dedicated to helping business owners achieve their goals through strategic growth. The Paid Media Strategist will develop, execute, and optimize digital campaigns across platforms like Meta to drive measurable growth and align with the company's brand and revenue objectives.
Responsibilities
Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
Provide ongoing actionable insights into campaign performance to relevant stakeholders
Define, measure, and evaluate relevant paid media KPIs
Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
Understand the entire customer journey and how what we say in an ad build the foundation for much bigger conversion in the future
Oversee and manage overall paid media budget
Ensure paid ads have a clean, organized structure and that best practices for structure are documented
Conduct in-depth keyword and website research, ad grouping and audience targeting
Define metrics and analyze program success, track and forecast utilization growth and engagement
Utilize Hubspot CRM to create effective customer service and retention strategies for marketing programs
Perform beta tests on new initiatives to validate performance and establish standard operating procedures prior to company-wide roll out
Make recommendations on key investments and innovations necessary within paid media to maintain a competitive advantage
Conduct daily deal audits and attribute revenue to the correct campaigns
Qualification
Required
Develop, execute, and optimize cutting-edge digital campaigns from conception to launch
Provide ongoing actionable insights into campaign performance to relevant stakeholders
Define, measure, and evaluate relevant paid media KPIs
Build out media buys for various ad platforms and oversee the day-to-day execution of paid media
Understand the entire customer journey and how what we say in an ad build the foundation for much bigger conversion in the future
Oversee and manage overall paid media budget
Ensure paid ads have a clean, organized structure and that best practices for structure are documented
Conduct in-depth keyword and website research, ad grouping and audience targeting
Define metrics and analyze program success, track and forecast utilization growth and engagement
Utilize Hubspot CRM to create effective customer service and retention strategies for marketing programs
Perform beta tests on new initiatives to validate performance and establish standard operating procedures prior to company-wide roll out
Make recommendations on key investments and innovations necessary within paid media to maintain a competitive advantage
Conduct daily deal audits and attribute revenue to the correct campaigns
Deep understanding of Meta's advertising ecosystem, including Advantage+ structures, Andromeda best practices, CAPI implementation, event/signal optimization, and creative distribution mechanics to drive scalable performance
Strong paid media strategy or planning experience with business vision and ability to link marketing strategy and results to financial goals
Understanding of digital, traditional, social media and strategic marketing opportunities
Highly proficient with computers, Mac, Google G Suite, Hubspot and various marketing related technologies
Understand current and emerging trends in digital marketing, mobile marketing, and automation
Ability to manage AdWords, FaceBook/Instagram, TikTok, Youtube and LinkedIn campaigns efficiently with a focus on optimization
Possess intermediate level of financial acumen to adhere to ad budget
Data-driven mindset to measure relevant KPIs and recommend decisions based on results
Proficiency in tracking, attribution, and analytics tools (HubSpot, GA4, Databox) to ensure accurate revenue attribution
At least 2 or more years' experience managing AdWords, Facebook/Instagram, TikTok, YouTube and LinkedIn campaigns
Preferred
Relevant Meta certifications preferred
Benefits
Medical, dental, and vision for FT positions and their dependents
Vacation and sick time policy that increases based on tenure with the company
Three work from home days per month (4/month during June-August)
Employee Assistance Program through Guardian
401k with up to 3% Company match
Pet Insurance through SPOT for your 10X pets!
Competitive parental leave policy: 100% paid - 8 weeks for primary caregiver, and 4 weeks for secondary caregiver + 1 month remote for both
Employee wellness initiatives including a 100% paid for gym membership and access to discounts on local meal prep services
Professional Development through reimbursements for courses/certifications outside of CV, and a 10X Mentorship Program
Continued Education: we provide team members complete access to our range of educational resources valued at over $250,000 in areas such as Sales, Operations, People, Finance and Marketing
Uncapped Commission Potential: all of our team members have the opportunity to sell our Products/Services (and are trained on how to do so). We have several examples of non-sales team members earning well over $20,000 in annual commission
Company
Cardone Ventures
Cardone Ventures is a consulting company that provides financial goals to promote market growth for businesses.
Funding
Current Stage
Growth StageRecent News
2025-12-17
2025-12-16
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