Gap Inc. · 12 hours ago
Senior Manager, Marketing Partnerships Strategy & Governance
SF - 2 Folsom
Full-time
Onsite
Senior Level
6+ years expGap Inc. is undergoing a major transformation in its Marketing Shared Services organization and is seeking a Senior Manager for Marketing Partnerships Strategy & Governance. This role focuses on translating macro partnership strategy into scalable frameworks and standards, executing portfolio-level governance, and collaborating with various teams to enhance the effectiveness of marketing partnerships.
ApparelE-CommerceFashionLifestyleRetail
Responsibilities
Own execution of the enterprise marketing partnership operating model, translating strategy into scalable governance frameworks, standards, and processes
Lead portfolio-level partner governance, including partner segmentation, prioritization, and tiering across paid media, platforms, agencies, and measurement partners
Support annual enterprise partner planning and deal processes, including joint business planning, incentive tracking, and performance governance
Develop and standardize partner performance frameworks (e.g., QBRs, scorecards, KPIs) in partnership with MSS, Brands, OMD, and Measurement teams
Lead partner intake, evaluation, and prioritization workflows, ensuring alignment to brand strategies, audience needs, and enterprise priorities and surfacing recommendations to optimize relationships and enhance value & innovation
Maintain and evolve the enterprise vendor pipeline and roster in collaboration with Procurement, OMD, and internal stakeholders
Synthesize partner insights, risks, and opportunities into clear recommendations for senior leadership and cross-functional partners
Incorporate industry trends, emerging technologies, and best practices related to partner management into consistent ways of working for Gap Inc., documented into comprehensive Playbooks
Partner with Finance, Legal, and Procurement on governance standards, commercial renewals, and contract-related inputs
Support priority RFPs, partner reviews, and cross-brand initiatives as needed
Qualification
Required
6+ years marketing experience with at least 3+ years in Marketing Operations, Media Operations, or the equivalent
Experience supporting or leading vendor and partnership strategy and/or governance across paid media, platforms, agencies, measurement, or marketing technology
Strong understanding of partner evaluation, performance management, operating model design, and vendor negotiations
Experience working within complex, matrixed organizations and driving alignment across multiple stakeholders
Comfortable working through ambiguity and helping stand up new enterprise capabilities and ways of working
Excellent written, verbal, and executive-level communication skills
Entrepreneurial spirit with the ability to work through ambiguity, continuously improve ways of working, and infuse strategic thinking into your work
Company
Gap Inc.
Gap Inc., a house of iconic brands, is the largest specialty apparel company in America.
10001+ employees
H1B Sponsorship
Gap Inc. has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (105)
2024 (117)
2023 (151)
2022 (142)
2021 (111)
2020 (80)
Funding
Current Stage
Public CompanyTotal Funding
$2.25B2020-05-07Post Ipo Debt· $2.25B
1978-01-13IPO
Leadership Team
Richard Dickson
Chief Executive Officer
Sven Gerjets
EVP, Chief Technology Officer
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