Medela · 19 hours ago
Strategic Account Manager-WIC
United States
Full-time
Remote
Senior Level
5+ years expMedela is a company dedicated to advancing human health and well-being, and they are seeking a Strategic Account Manager for WIC and DME. This role involves leading growth within managed markets by owning the strategy, execution, and performance of priority accounts, with a focus on WIC contracting and DME channel dynamics.
Medical Device
Hiring Manager
Nadine Miller, CDR
Responsibilities
Serve as the single point of accountability for assigned WIC and DME strategic accounts
Develop and execute multi-level account penetration plans, including executive access and stakeholder alignment strategies
Lead Quarterly Business Reviews (QBRs) with DME leaders, state agencies, and WIC stakeholders, delivering clear performance insights, market trends, and growth narratives
Analyze reporting and sales data to identify white space, manage risks, and uncover growth opportunities; maintain a risk and opportunity tracker
Own end-to-end coordination of WIC contracts, bids, and renewals, ensuring accuracy, compliance, and on-time submission
Interpret state bid specifications and manage kickoff through closeout, aligning cross-functional partners across Operations, Marketing, Contracts, Finance, and Supply Chain
Prepare and submit bid documentation, assemble product samples, track state orders, maintain vendor registrations, and confirm receipt ahead of deadlines
Serve as the primary point of contact for WIC communications, providing timely responses and resolving issues efficiently
Partner with Marketing to develop WIC-specific pricing, promotions, and programs aligned to bid requirements and prior performance
Identify opportunities to optimize WIC and DME channel strategies, processes, and programs
Build strong internal partnerships to accelerate decisions, resolve escalations, and ensure leadership alignment on account strategies
Coordinate with Sales, Marketing, Finance, Supply Chain, and Contracts to ensure inventory readiness, fulfillment accuracy, and a consistent customer experience
Maintain trusted relationships with DME executives, state agency leaders, hospital and clinic partners, and WIC program staff
Collaborate with Marketing and Channel Marketing on targeted outreach (emails, webinars, trainings) that drive product adoption and retention
Follow up on trade shows and field leads, ensuring timely communication and seamless handoffs
Qualification
Required
Bachelor's degree in Business, Marketing, or a related field preferred
Minimum 5 years of experience in strategic account management, sales, or customer service
Strong experience with WIC, managed markets, public-sector bids, and/or DME channels required
Proven success managing complex contracts, multi-state bids, and cross-functional deliverables
Demonstrated strategic account leadership, executive communication, and negotiation skills
Strong organizational and project management capabilities with the ability to manage competing deadlines
Excellent written and verbal communication skills; comfortable presenting to senior-level audiences
Advanced proficiency in Microsoft Office (Excel, PowerPoint, Word, Outlook)
Ability to analyze data, apply logical problem-solving, and translate insights into actionable plans
Preferred
Experience with Salesforce.com and SAP is a plus
Company
Medela
Through advancing research, observing natural behavior, and listening to our customers, Medela turns science into care while nurturing health for generations.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Chris Cosgrove
CFO/VP Finance and Treasury North America
Bridget Heraty
Human Resources Business Partner
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