Alteryx · 2 months ago
AI Operations Lead, Marketing
United States
Full-time
Remote
Senior Level
$160K/yr - $175K/yr
5+ years expAlteryx is seeking an AI Operations Lead in Marketing to architect and drive their AI transformation strategy. This role involves prototyping AI solutions, enabling adoption across marketing teams, and shaping strategy while leading cross-functional initiatives.
AnalyticsArtificial Intelligence (AI)Business IntelligenceData GovernanceData IntegrationData ManagementMachine LearningPredictive Analytics
Responsibilities
Lead Strategic Prototyping & Technical Implementation
Architect and build rapid AI prototypes using APIs to validate high-impact use cases in days, not months
Design and implement intelligent automation across our marketing stack using low-code platforms (Zapier, Make, n8n, Workato) integrated with AI capabilities
Productionize machine learning models from our data science team into Marketo, Salesforce, 6sense, and marketing workflows
Own technical strategy for Marketing AI platform selection, integration architecture, and tool implementation
Build or contribute to executive dashboards that surface AI insights, quantify ROI, and demonstrate business impact
Mentor marketing operations team members on technical implementation, automation patterns, and AI integration best practices
Drive Adoption & Organizational Transformation
Develop and execute comprehensive AI enablement strategy across the marketing organization
Build champion networks at all levels from individual contributors to executive leadership
Create scalable training programs, workshops, certification paths, office hours, hands-on enablement sessions, and selfservice resources
Contribute to the AI center of excellence with playbooks, governance frameworks, best practices, and AI usage guidelines
Measure and continuously optimize adoption metrics, user satisfaction scores, and organizational AI fluency
Shape Strategy & Lead Cross-Functional Partnerships
Own the AI roadmap for marketing operations with detailed 1-year plan and strategic 3-year vision aligned to business goals
Partner with data science leadership as peer: define joint priorities, scope model requirements, establish success metrics and governance
Establish AI governance including ethics guidelines, data quality standards, responsible AI policies, and risk mitigation frameworks for marketing
Drive cross-functional alignment on initiatives spanning marketing, sales, IT, and data teams
Represent marketing operations as internal thought leader on AI capabilities, emerging technologies, and industry best practices
Qualification
Required
5-7 years in marketing operations, marketing technology, revenue operations, or related technical roles
2+ years hands-on experience implementing AI/ML tools in business contexts
Proven track record leading (not just supporting) technical initiatives from concept through production deployment
Demonstrated success driving adoption of new technologies across 50+ person organizations
Deep expertise with AI APIs (OpenAI, Anthropic, Google AI) building real business solutions
Expert-level workflow automation skills using Zapier, n8n, Workato, or similar platforms
Advanced integration expertise including REST APIs, webhooks, iPaaS platforms, and data flow architecture
Strong SQL skills for data analysis, validation, and pipeline development
Platform expertise with marketing automation (Marketo, HubSpot, Pardot, Eloqua) and CRM (Salesforce, HubSpot, Dynamics) systems
Experience building dashboards in Tableau, Looker, PowerBI, or similar BI tools
Understanding of ML model lifecycle (productionizing models, not building them from scratch)
Advanced prompt engineering and LLM application development
Proven success creating structured training programs with measurable adoption outcomes
Change management expertise: overcoming resistance, building champions, scaling adoption across organizations
Executive communication skills: ability to present complex technical concepts to C-level stakeholders with impact
Mentorship experience developing technical capabilities of team members
Documentation excellence creating comprehensive playbooks, guides, and best practice libraries
Demonstrated experience building multi-year technology roadmaps aligned to business objectives
Business case expertise creating compelling ROI models that secure executive buy-in and budget approval
Prioritization mastery using frameworks (ICE, RICE, impact/effort matrix) to drive prioritization
Cross-functional leadership successfully coordinating initiatives across multiple teams
Preferred
Python or JavaScript for custom integrations, scripting, and automation
Cloud platform experience (AWS, GCP, Azure) and their AI services (Bedrock, Vertex AI, Azure OpenAI)
Data engineering background including ETL, data pipelines, and data warehouse experience (Snowflake, BigQuery, Redshift)
GitHub/version control for code management and documentation
API development experience building custom endpoints or webhooks
Product management background in B2B SaaS or MarTech companies
MBA or graduate degree in business, analytics, data science, or related field
Thought leadership through conference speaking, published articles, or industry recognition
B2B SaaS marketing operations experience at scale (500+ employees, $100M+ revenue)
Marketing technology vendor experience understanding the product side of MarTech
Enterprise AI implementations at companies with complex technology stacks
Salesforce Administrator or Marketing Automation platform certifications (Marketo Certified Expert, HubSpot)
AI/ML certifications from Google Cloud, AWS, Coursera, or similar platforms
Benefits
Benefits & Perks: Alteryx has amazing benefits for all Associates which can be viewed [here](https://myalteryxbenefits.com/main-site/).
Company
Alteryx
Alteryx is a leading provider of an end to end data science & analytics platform for the enterprise
1001-5000 employees
H1B Sponsorship
Alteryx has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (11)
2024 (12)
2023 (8)
2022 (14)
2021 (4)
2020 (1)
Funding
Current Stage
Public CompanyTotal Funding
$1.41BKey Investors
Insight Partners
2023-12-18Private Equity
2023-12-18Acquired
2023-02-28Post Ipo Debt· $450M
Leadership Team
Andy MacMillan
Chief Executive Officer
Rajkumar Irudayaraj
SVP, Global Technology & Innovation Partners
Recent News
Business Wire
2026-01-22
solutionsreview.com
2026-01-11
Company data provided by crunchbase