Demand Gen Marketing Manager jobs in United States
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Global Recruiters Black Hills (GRN) · 9 hours ago

Demand Gen Marketing Manager

positionSan Francisco Bay Area
timeFull-time
remoteHybrid
seniorityMid, Senior Level
money$0/yr - $150K/yr
date5+ years exp

Global Recruiters Black Hills (GRN) is a fast-growing B2B SaaS platform focused on modernizing commercial construction change management. They are seeking a data-driven Demand Generation Manager to design, execute, and optimize integrated campaigns to drive awareness and revenue.

Executive Search Services

Responsibilities

Build and execute integrated campaigns that drive awareness, demand, and pipeline velocity
Own planning, execution, and optimization of paid channels (LinkedIn, Google, retargeting)
Develop and run ABM programs for strategic and enterprise accounts
Design lifecycle and nurture programs for top- and mid-funnel audiences using buyer intent signals
Partner with Sales to create tailored outreach programs, landing pages, and nurture sequences
Influence lead scoring, routing, and lifecycle stage definitions in partnership with RevOps
Track and report on key metrics including pipeline volume, funnel conversion, CAC, and ROI
Build dashboards and regularly communicate performance insights
Continuously test and iterate using A/B testing and data-backed insights

Qualification

B2B SaaS demand generationFull-funnel marketingABM programsPaid mediaLifecycle marketingPipeline analyticsMarketing tech stacksData-driven insightsA/B testingCross-functional collaboration

Required

5+ years of B2B SaaS demand generation experience
Strong command of full-funnel marketing and pipeline analytics
Hands-on experience with ABM, paid media, lifecycle marketing, and attribution
Comfort working cross-functionally with Sales, Product Marketing, Content, and RevOps
A bias toward action, experimentation, and continuous improvement

Preferred

Experience marketing to construction, industrial, or field-based industries is a strong plus
Familiarity with modern marketing tech stacks (CRM, marketing automation, analytics tools)

Company

Global Recruiters Black Hills (GRN)

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At GRN Black Hills, our mission is to connect the best candidates with the right opportunities in Construction and Construction Technology, with a steadfast commitment to honesty, hard work, and straight-forward communication.
dateFounded in 2020
location
Palouse, WA
people-size2-10 employees
web-link
http://www.grnblackhills.com

Funding

Current Stage
Early Stage
Company data provided by crunchbase