IMSE Orton-Gillingham · 2 days ago
National Account Executive
The Institute for Multi-Sensory Education (IMSE) is the premier provider of research-based Structured Literacy professional development and programs. They are seeking a National Account Executive to manage a specified territory, guiding customers through IMSE’s products and services while cultivating lasting customer relationships.
E-LearningEducationPersonal DevelopmentSkill AssessmentTrainingTutoring
Responsibilities
Support and exemplify the mission, vision and values of IMSE
Manage and qualify new business leads while cultivating relationships with district leaders across the assigned territory
Secure renewal business and maximize growth by identifying cross-sell and upsell opportunities within existing accounts
Conduct calls, virtual/in-person meetings, and consultative/engaging virtual/in-person product presentations with district leaders to understand their needs and educate them on IMSE’s mission, value proposition, and portfolio of solutions
Ensure prompt follow-up and a professional demeanor in all internal and external interactions
Proactively prospect strategic accounts identified in territory plan and aligned with IMSE’s annual sales objectives
Develop, manage, and execute a comprehensive territory plan to achieve quota and company goals
Lead and manage each step of the documented sales process within a defined geographical territory
Prioritize tasks and apply a strategic approach to identifying and growing sales in a fast-paced, expanding customer base
Collaborate with cross-functional teams to design and execute strategic and creative plans that meet the needs of districts within the assigned territory
Assist in sales campaigns and marketing outreach efforts, including the creation of targeted strategies to identify prospective customers
Gather and share customer feedback to support IMSE’s continuous improvement efforts
Maintain accurate data in HubSpot CRM for reporting, forecasting, and pipeline management
Provide monthly pipeline forecasts for open opportunities
Provide competitive insights, and territory analysis to inform strategy
Identify, develop and participate in networking activities to build lasting relationships and expand the future pipeline
Operate in a consultative and collaborative manner, adapting to successes, challenges, and market shifts
Maintain productivity through effective use of virtual tools
Support and exemplify IMSE’s mission, vision, and values in all activities
Work collaboratively with teammates across the organization to drive collective success
Travel up to 50%+ while maintaining productivity through effective use of virtual tools
Meet or exceed monthly, quarterly, and annual sales quotas in new bookings and renewal sales
Build and maintain a qualified pipeline at 3–4× quota to ensure consistent achievement of targets
Key Performance Indicator: 2 new opportunities added each week
Conduct a minimum of 6 in-person meetings per week with key decision makers in new or existing accounts for advancing the sales process or prospecting new business or securing renewals
Conduct and document prospecting activities (calls - meaningful conversation with contact) 25 per week to source new leads
Close qualified opportunities maintaining a strong opportunity-to-close win rate through consultative selling and relationship building
Track and nurture prospects through HubSpot CRM, ensuring accurate reporting and maintaining forecast accuracy on a quarterly basis
Build rapport with district leaders, understand client needs, and present tailored solutions that align with IMSE’s mission and value proposition
Work closely with marketing and sales teams to align messaging, campaigns, and targeted outreach strategies
Complete quarterly territory plan reviews with sales leadership to assess pipeline health, competitive landscape, and strategic approach
Travel up to 50%+ (equal to 2.5 days/week) to support in-person relationship building, territory development, and deal progression, while maintaining productivity through virtual tools
Qualification
Required
Minimum of a Bachelor's degree, ideally with a background in education
5+ years of successful sales, business development, or account management experience in the K–12 education market (pre-K to 12 schools/districts), with a proven track record of goal attainment and pipeline management
Knowledge of the assigned geographical territory and established contacts within K–12 education highly preferred
Demonstrated ability to uncover client needs, propose solutions, and close new business opportunities to meet revenue targets
Skilled in building and managing relationships with district leaders and collaborating with management on strategies to achieve growth
Proficient in Google Workspace, video conferencing platforms, and other productivity tools; HubSpot CRM experience is a plus
Ability to deliver clear, compelling product presentations to groups and decision makers both in-person and virtually
Strong communication, interpersonal, and time-management skills, with exceptional customer service abilities across phone, email, and meetings
High attention to detail and a commitment to maintaining quality standards
Self-starter with a natural sales instinct, motivated to make a difference in the lives of educators and students
Ability to travel up to 50% with overnight stays as needed
Company
IMSE Orton-Gillingham
Every child should be able to read. We're on a mission to help teachers make that happen.
Funding
Current Stage
Growth StageTotal Funding
$1MKey Investors
State of Michigan
2023-09-06Grant· $1M
Recent News
2024-05-23
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