Amylyx Pharmaceuticals · 17 hours ago
Senior Director, Marketing Excellence
Amylyx is a clinical-stage company focused on treating diseases with high unmet needs. The Senior Director, Marketing Excellence, will shape the commercial strategy and drive customer engagement through an integrated omnichannel marketing approach, leveraging data and collaboration across functions.
BiotechnologyMedicalNeurosciencePharmaceutical
Responsibilities
Lead the enterprise-wide digital and omnichannel vision for Amylyx, establishing the standards, principles, and operating model that guide customer engagement across all channels
Develop and execute an integrated omnichannel marketing capability and strategy aligned with brand objectives and launch timelines, supported by a robust digital customer engagement capability roadmap
Define and optimize end-to-end customer journeys for HCPs and community members to ensure personalized, consistent experiences across personal and nonpersonal touchpoints, overseeing campaign execution across CRM, marketing automation platforms, and third-party media
Partner with brand teams to advise on the creation of compelling, compliant, audience-appropriate content while ensuring alignment with regulatory requirements
Collaborate cross functionally with Commercial, Medical Affairs, and Corporate Communications to ensure seamless integration and synergy across all customer-facing activities
Establish measurement frameworks with KPIs and dashboards to monitor engagement, conversion, and ROI, partnering closely with IT and analytics teams to ensure the data infrastructure supports real-time optimization
Drive continuous improvement by leveraging data driven insights to evolve strategy, enhance performance, and identify new opportunities for customer impact
Oversee governance, optimization, and administration of marketing CRM, marketing automation, analytics platforms, asset management systems, and related martech tools
Oversee congress operations, material distribution, inventory, print/fulfillment, and speaker bureau operations and related budgets
Develop procedures, documentation, and training to ensure compliant, efficient, and repeatable execution across Marketing
Qualification
Required
Bachelor's degree
10+ years of marketing experience, with at least 5 years in omnichannel or digital marketing leadership roles within biotech/pharma
Proven track record of developing and executing integrated marketing strategies for product launches
Deep understanding of regulatory and compliance requirements in the life sciences industry
Strong analytical skills and experience with marketing technology platforms (CRM, automation, analytics)
Exceptional leadership, communication, and project management skills
Preferred
MBA or advanced degree preferred
Company
Amylyx Pharmaceuticals
Amylyx Pharmaceuticals specializes in providing solutions for Alzheimer’s and other diseases of the brain.
Funding
Current Stage
Public CompanyTotal Funding
$623.45MKey Investors
Viking Global InvestorsMorningside
2025-09-10Post Ipo Equity· $175M
2022-10-06Post Ipo Equity· $246.3M
2022-01-07IPO
Recent News
BioWorld Financial Watch
2026-01-11
Longevity.Technology
2026-01-11
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