Home Instead · 1 day ago
Business Development Advisor
Home Instead is the world's leading provider of in-home care for older adults, and they are seeking a Business Development Advisor to drive business growth and expand market presence. This role focuses on building relationships with healthcare providers and community partners to increase referrals and client acquisition, while executing targeted sales strategies and conducting consultations with prospective clients.
Elder CareElderlyHealth CareProfessional Services
Responsibilities
Develop and execute targeted sales strategies to increase market share and client acquisition
Analyze market trends, competitive activity, and industry developments to identify growth opportunities
Achieve inquiry generation and referral targets through strategic follow-up and market analysis
Build and maintain strong relationships with healthcare providers and referral sources, including hospitals, home health agencies, assisted living facilities, and physicians
Represent Home Instead at industry events, health fairs, professional conferences, and community meetings
Develop and execute local marketing campaigns to increase brand visibility and engagement
Conduct high-impact sales presentations and face-to-face meetings with healthcare professionals and community partners
Educate referral sources on Home Instead’s value proposition and tailor solutions to client needs
Maintain accurate records of sales activities, referral sources, and conversion rates in CRM software (e.g., Salesforce)
Track and report on key performance indicators (KPIs) and sales goals
Collaborate with leadership to create and implement sales and marketing plans
Partner with care coordinators and client service managers to ensure a seamless client onboarding experience
Build strategic partnerships with community organizations and industry stakeholders to strengthen market presence
Perform consultative sales processes, including outreach, referral qualification, and conversion
Provide support by conducting in-home care consultations and assisting with new care starts as needed
Provide feedback on market trends and business development opportunities to internal teams
Ensure compliance with industry regulations and company policies
Align business development strategies with overall business objectives
Qualification
Required
Consultative sales experience
Strong blend of strategic thinking, relationship-building, and sales execution
Ability to engage and influence stakeholders at all levels
Strong written and verbal communication skills
Committed to providing best-in-class products and services
Proven ability to achieve and exceed sales targets
Thrives in a self-directed environment and takes initiative
Maintain a positive and steady presence in emotionally challenging or high-stress situations
Seeks continuous improvement and data-driven sales strategies
Company
Home Instead
Home Instead provides various senior services including chronic condition support.
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Unigestion
2021-09-20Private Equity
2021-08-06Acquired
Recent News
2025-12-11
2025-12-04
2025-11-03
Company data provided by crunchbase