BrainWorks · 5 days ago
VP Franchise Development
United States
Full-time
Remote
Director/Executive
8+ years expBrainWorks is on a mission to redefine commercial cleaning franchise brands, and they are seeking a Vice President of Franchise Development to lead growth efforts. This role involves overseeing the entire franchise development lifecycle, from strategy to recruitment and onboarding, while fostering a high-performing team and collaborating with various departments.
ConsultingRecruitingStaffing Agency
Responsibilities
Design and execute an aggressive, scalable franchise growth strategy across target U.S. markets
Identify emerging opportunities and high-potential territories using data-driven market analysis
Refine the franchise offering and value proposition to attract quality entrepreneurs aligned with brand values
Set and achieve ambitious unit growth targets through smart, sustainable development
Lead all stages of the franchise recruitment process — from lead generation and qualification to discovery and deal close
Build authentic relationships with prospective franchisees and act as a trusted advisor through their decision-making process
Develop innovative lead generation strategies in partnership with marketing, leveraging digital, broker, and referral channels
Represent the brand with energy and purpose at franchise expos, trade shows, and networking events
Oversee the onboarding of new franchise partners to ensure a smooth transition from signing to launch
Partner with Operations and Training to deliver a best-in-class onboarding experience that accelerates franchisee success
Continuously refine development processes to improve conversion, efficiency, and speed-to-market
Build, coach, and inspire a high-performing franchise development team focused on outcomes and relationships
Collaborate closely with Operations, Marketing, and Finance to align growth strategies with overall company goals
Foster a culture of entrepreneurship, accountability, and innovation throughout the development organization
Track and analyze key performance indicators (KPIs) to measure pipeline strength, conversion rates, and ROI
Manage and forecast the franchise development budget with discipline and transparency
Provide regular, actionable insights to executive leadership on market performance and growth opportunities
Qualification
Required
Bachelor's degree in Business, Marketing, or related field
8–10+ years of franchise development or sales leadership experience; a service-based or commercial cleaning franchise system is a plus
Proven track record of driving rapid, sustainable franchise growth
Entrepreneurial mindset with the ability to thrive in a dynamic, fast-scaling organization
Strong business acumen, negotiation skills, and financial literacy
Exceptional communication and relationship-building ability
Experience with CRM and franchise management software tools
Preferred
MBA or equivalent experience
Company
BrainWorks
BrainWorks provides performance-based retained search, contingent recruiting, and interim leadership recruiting services.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Cathy Miller
Chief Financial Officer
Guy Gomis
SVP, Partner & Practice Lead- Data & Analytics, Direct Marketing & CRM/CX
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