Performance Foodservice · 1 day ago
Director of Sales
Performance Foodservice is a company focused on food distribution, and they are seeking a Director of Sales to oversee all sales and marketing activities. The role involves strategic planning, budget management, and maintaining relationships with key industry partners.
Food and Beverage
Responsibilities
Develops and implements strategic marketing plans and sales plans and forecasts to achieve corporate objectives for products and services
Develops and manages sales/marketing operating budgets
Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail
Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share
Achieves satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends
Establishes and maintains relationships with industry influencers and key strategic partners
Guides preparation of marketing activity reports and presents to executive management
Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events
Directs sales forecasting activities and sets performance goals accordingly
Directs staffing, training, and performance evaluations to develop and control sales and marketing programs
Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals
Represents company at trade association meetings to promote product
Meets with key clients, assisting sales representative with maintaining relationships and negotiating and closing deals
Coordinates liaison between sales department and other sales related units
Analyzes and controls expenditures of division to conform to budgetary requirements
Assists other departments within organization to prepare manuals and technical publications
Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion
Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness
Directs product research and development
Qualification
Required
High School Diploma or Equivalent
4-6 years foodservice industry sales or related are with supervisory experience
Benefits
Day 1 Health & Wellness Benefits
Employee Stock Purchase Plan
401K Employer Matching
Education Assistance
Paid Time Off
Company
Performance Foodservice
See the Performance Foodservice difference
Funding
Current Stage
Late StageLeadership Team
Recent News
2025-06-07
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2025-06-06
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