Talent Hackers · 6 hours ago
Creative Strategist / Growth Marketer (CPG, Direct Response) (Pakistan)
United States
Full-time
Remote
Mid, Senior Level
3+ years expTalent Hackers works with fast-growing consumer brands to scale revenue through high-performance creative. They are seeking a Creative Strategist / Growth Marketer who will own the creative strategy for paid social campaigns and develop direct-response ad concepts rooted in consumer psychology and performance data.
Staffing & Recruiting
Responsibilities
Own the creative strategy for paid social campaigns (Meta, TikTok, YouTube Shorts)
Develop direct-response ad concepts rooted in:
Consumer psychology
Hook-driven messaging
Offer and angle testing
Translate performance data into clear creative insights (what to scale, kill, or iterate)
Write and structure:
Ad scripts
UGC briefs
Static + video ad concepts
Collaborate with designers, editors, and media buyers to execute at speed
Build and manage creative testing frameworks (volume + iteration > one-off ideas)
Stay ahead of platform trends while maintaining a performance-first mindset
Qualification
Required
3–7+ years of experience in growth marketing or creative strategy
Direct experience working with CPG brands (DTC or omnichannel)
Proven track record creating direct-response ads that scale, not just 'brand awareness'
Deep understanding of paid social performance metrics (CPA, ROAS, MER, hooks, thumb-stop rate)
UGC-style creative and founder-led content
Strong copy instincts (you know how to write hooks that stop scrolls)
Ability to think strategically and execute tactically
Comfortable working in a fast-paced, performance-driven environment
Strong (C-level) written and verbal English communications skills
Ability to work full-time EST aligned
Preferred
Experience scaling brands from 6 → 7 or 8 figures
Background at a well-known CPG or DTC brand
Experience briefing creators or managing UGC pipelines
Familiarity with creative testing systems (e.g. 10–20 new concepts per week)
Company
Talent Hackers
Scale your operations effectively with our network of skilled international remote talent.
2-10 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase