FastSpring · 6 hours ago
Campaign Marketing Manager
United States
Full-time
Remote
Mid, Senior Level
$105K/yr - $119K/yr
5+ years expFastSpring is the world’s leading ecommerce platform for SaaS/Software, gaming, and digital product companies. They are seeking a results-driven Campaign Marketing Manager to design, roll out, and optimize integrated marketing campaigns that generate valuable leads, particularly in the video game industry.
E-CommerceE-Commerce PlatformsEBooksInternetPaymentsSaaSSoftwareSubscription Service
Responsibilities
Plan and execute multi-channel demand generation campaigns targeting video game publishers, developers, and studios
Own the end-to-end campaign lifecycle: strategy, messaging, execution, optimization, and reporting
Drive qualified lead acquisition across inbound and outbound channels
Collaborate closely with the Sales team to align campaign targeting, lead generation, and execution
Partner with the Product Marketing team to ensure campaign messaging aligns with product positioning, use cases, and differentiators
Collaborate with the broader Marketing team to refine assets such as landing pages, case studies, and event materials
Define success metrics and KPIs for each campaign, including lead generation and revenue
Analyze campaign performance to inform future campaign planning
Present clear, actionable insights to company leadership
Maintain a strong understanding of trends in payments and monetization in the video game industry
Travel 2x per quarter for events and team on-sites
Have fun!
Qualification
Required
5+ years of experience in B2B marketing, campaign management, or demand generation
Proven track record of driving measurable growth via multi-channel campaigns
Analytical skills with experience using CRM and marketing automation tools (e.g., Salesforce)
Strong cross-functional collaboration skills
Excellent project management skills with the ability to manage several campaigns simultaneously
Experience working in or with the video game industry is required
Preferred
Experience with the payments industry
Experience working directly for a game studio or publisher
A background in marketing SaaS, software, fintech, or other digital-first companies
Familiarity with marketing campaigns tied to industry events or trade shows
Benefits
Corporate bonus plan
Commission plan
Variety of benefits
Company
FastSpring
FastSpring is the trusted ecommerce partner for companies that sell software around the world.
51-200 employees
Funding
Current Stage
Growth StageTotal Funding
unknownKey Investors
Accel-KKRPylon Capital
2018-02-18Acquired
2018-02-14Private Equity
2013-03-29Series Unknown
Leadership Team
Zia Zahiri
Chief Technology Officer
Mark Lambert
CFO
Recent News
PocketGamer.biz
2026-01-06
PocketGamer.biz
2025-10-03
2025-09-15
Company data provided by crunchbase