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Lowes Foods · 14 hours ago

Internship - Private Label Product Branding and Marketing

1381 Old Mill Circle Suite 200

Internship

Onsite

Intern

Lowes Foods is a retail company seeking a Private Brand Intern to assist in bringing private brand products from concept to shelf. The intern will gain hands-on experience in brand development, packaging, copywriting, and digital merchandising, while supporting the private brand team in various projects.

Food and BeverageInternet

Responsibilities

Support packaging proofing by reviewing layouts, copy, claims, and visual consistency

Assist with naming exploratories for new products, flavors, and line extensions

Help ensure packaging and brand assets align to Lowes Foods brand standards and tone

Support coordination of packaging-related details tied to product launches

Support writing and refining product descriptions, flavor callouts, and romance copy

Assist with proofreading and polishing copy for clarity, consistency, and brand voice

Help elevate product storytelling across e-commerce and customer-facing platforms

Assist with food photography planning, including product lists and shot needs

Support post-shoot review of images for accuracy, brand alignment, and usability

Help identify visual content gaps and opportunities to strengthen storytelling online

Support improvements to the private brand digital shelf, ensuring listings are complete, accurate, and on brand

Assist with maintaining product content including titles, descriptions, images, and attributes

Help ensure consistent brand representation across e-commerce channels

Support product development projects through organization, documentation, and follow-up tracking

Assist with project timelines, item lists, meeting notes, and cross-functional communication

Help ensure launches remain organized and teams have accurate, updated information

Qualification

Brand DevelopmentCopywritingE-commerce MerchandisingFood PhotographyProject ManagementDesign SkillsAI Tools ExperienceAttention to DetailVerbal CommunicationWritten Communication

Required

Currently pursuing a Bachelor's degree in Marketing, Communications, Advertising, Design, Merchandising, or a related field

Strong attention to detail and pride in high-quality creative work

Ability to manage multiple tasks in a deadline-driven environment

Comfortable using PowerPoint and organizing documents accurately

Strong written and verbal communication skills

Interest in consumer brands, retail marketing, and product development

Preferred

Interest or experience in branding, packaging, copywriting, or food photography

A strong eye for design, tone, and visual consistency

Familiarity with e-commerce content or digital merchandising

Experience using AI tools (e.g., ChatGPT, Copilot) to support creative workflows

Experience creating summaries or presentations using PowerPoint or Canva

Company

Lowes Foods

Glassdoor3.5

Carolinas based grocery chain with 75x locations

Founded in 1954

Winston-salem, North Carolina, USA

5001-10000 employees

http://www.lowesfoods.com/

Funding

Current Stage

Late Stage

Leadership Team

Jim Lowe

Founder

Tim Lowe

President

Recent News

Bizjournals.com Feed (2025-11-12 15:43:17)

Lowes Foods opens latest grocery store in Charlotte region

2026-01-16

Seattle TechFlash

Lowes Foods closing Reynolda Road Winston-Salem store in July

2025-06-19

Seattle TechFlash

Winston-Salem grocer Lowes Foods plans two new stores, plus remodels in Triangle, brand change in SC

2025-05-23

Company data provided by crunchbase