Marketing Specialist jobs in United States
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ZenGRC · 3 days ago

Marketing Specialist

positionUnited States
timeFull-time
remoteRemote
seniorityMid Level
date3+ years exp

ZenGRC is a leading provider of governance, risk, and compliance SaaS solutions. They are seeking a hands-on Marketing Specialist to drive growth across all areas of marketing, focusing on executing email campaigns, supporting account-based marketing initiatives, and enhancing brand presence through social media.

Information TechnologyRisk ManagementSoftware
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Comp. & Benefits

Responsibilities

Develop and execute multi-channel marketing campaigns across email, social, content, webinars, and events
Support lead generation and nurture efforts throughout the sales funnel
Plan, build, and optimize email campaigns in Marketo to drive engagement and conversions
Collaborate with internal teams to ensure messaging aligns with broader GTM initiatives
Support the development and execution of account-based marketing (ABM) initiatives
Create targeted campaigns and content for high-value accounts
Manage website updates across landing pages, content updates, and site enhancement
Use performance data to inform improvements and prioritize optimization efforts
Own and grow ZenGRC’s organic social presence on LinkedIn, G2, and Reddit
Create engaging posts and content that support brand awareness and campaigns
Monitor engagement and help foster community interaction
Coordinate logistics and execution for trade shows, meetings, webinars, and other marketing events
Support event promotion, follow-up, and post-event engagement
(Nice to have) Design or support visual assets for campaigns, social media, and events
(Nice to have) Experience with light motion graphics, video editing, or multimedia content

Qualification

B2B marketing experienceMarketo proficiencyIntegrated campaign executionCRM tools experienceWebsite CMS platformsDesign tools experienceMotion/video tools experienceCommunication skills

Required

3–5 years of experience in B2B marketing, digital marketing, or demand generation roles
Experience running integrated campaigns across digital, social, email, and events
Hands-on experience with Marketo or similar marketing automation platforms (Pardot, Hubspot), CRM tools (Salesforce), and website CMS platforms (WordPress)
Strong written and verbal communication skills

Preferred

Background in B2B SaaS, cybersecurity, or other tech industries is a plus
Bonus: Experience with design tools (Canva, Adobe Creative Suite) or motion/video tools

Benefits

Competitive salary and equity (we want everyone to be a stakeholder)
Full benefits (medical, dental, vision, wellness offerings, etc.)
Unlimited PTO, paid sick days, 11 holidays
Collaborating with smart coworkers who put customers first

Company

ZenGRC

twittertwittertwitter
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We believe cyber risk management has evolved from an IT problem into a business problem.
dateFounded in 2009
location
San Francisco, California, USA
people-size51-200 employees
web-link
https://reciprocity.com/

Funding

Current Stage
Growth Stage
Total Funding
$80.4M
Key Investors
Francisco Partners
2022-09-08Series B· $60M
2019-03-06Series A· $15.46M
2018-08-08Convertible Note· $2.96M

Leadership Team

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Michael Maggio
CEO & Chief Product Officer
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Greg Crabtree
Chief Technology Officer
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Recent News

RiskOptics
Reciprocity Announces $60M Growth Investment from Francisco Partners
2023-12-01
Business Wire
Rob Ellis Named Acting Chief Executive Officer of RiskOptics
2023-08-24
Company data provided by crunchbase