KENT WORLDWIDE · 15 hours ago
ASSOCIATE BRAND MANAGER INTERN
Muscatine, Iowa, United States
Internship
Onsite
InternKENT WORLDWIDE is seeking an Associate Brand Manager (ABM) Intern to join their Consumer Brands team for Summer 2026. This MBA-level internship offers hands-on experience in connecting the consumer journey with the shopper path to purchase, using data-driven insights to drive growth across their pet care brands.
Animal FeedManufacturingWholesale
Responsibilities
Journey Mapping & Analysis: Develop and refine a detailed shopper journey map across the litter category
Data Collection & Analysis: Conduct store visits and leverage market data to identify growth opportunities and make recommendations to address them
Consumer Insights identification and Idea Generation: leverage consumer research, social listening tools, etc, to identify patterns, insights, needs, and lead creation of ideas (Product, claims, messaging, etc) to address them
Cross-Functional Collaboration: Partner with marketing, sales and corporate market research teams to ensure an integrated recommendation
Strategic Recommendations: Synthesize complex findings into a compelling story
Market Monitoring: Understand the competition and how it relates to the shopper journey and our unique brand position in the category
Qualification
Required
Currently pursuing a Bachelor's degree in Marketing, Business, Communications, or a related field (MBA Preferred)
Strong interest in consumer-packaged goods (CPG) and brand management
Excellent communication and organizational skills
Proficient in Microsoft Office (Excel, PowerPoint, Word)
Self-starter with a positive attitude and willingness to learn
Preferred
Passion for pets is a plus!
Benefits
Company Paid Housing, fully furnished available!
Company
KENT WORLDWIDE
Since 1927, KENT WORLDWIDE has been guided by a deep commitment to animal care, human nutrition, and doing what’s right — values that have shaped its evolution into a globally diversified company.
Founded in 1927
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Kevin Fields
President, Chief Administrative Officer
Lucas Knox
HR Business Partner
Recent News
2024-05-06
2024-05-06
Renewable Energy Magazine
2024-04-23
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