Milken Institute · 7 hours ago
Senior Director, Digital
Santa Monica, CA
Full-time
Hybrid
Director/Executive
$200K/yr - $225K/yr
15+ years expThe Milken Institute is a globally minded, publicly supported, non-partisan, and nonprofit think tank headquartered in Santa Monica. They are seeking a Senior Director of Digital to lead the Institute’s social media strategy and oversee the strategic development of its web ecosystem, ensuring alignment with organizational goals and enhancing digital engagement.
Think Tanks
No H1B
Responsibilities
Lead the Institute’s social media strategy and execution, managing a cross-functional team of two in the development, growth, and optimization of the Institute’s presence across LinkedIn, Instagram, X, Bluesky, YouTube, and Facebook, with a strong focus on engagement, audience growth, and platform innovation
Oversee the strategic development and management of the Institute’s web ecosystem, leading a cross-functional team of two responsible for the primary Institute website, programmatic microsites, and interactive/community functionalities
Establish evidence-based, forward-looking social media and web strategies that respond to an AI-driven information environment, elevating the Institute’s voice, relevance, and reach while aligning with organizational goals
Ensure consistency, quality, and excellence of content, user experience, and brand voice across social and web platforms, collaborating with stakeholders across the Institute to assess needs, dependencies, and cost-effective solutions (this role does not have budget oversight)
Play a hands-on role in managing ongoing digital projects and campaigns across social and web channels, including timelines, milestones, dependencies, and deliverables, using data-driven insights to inform decisions and performance optimization
Work closely with internal and external web development, social, and technology partners to ensure seamless user experiences, responsiveness to platform changes and feature requests, and continuous improvement of design, functionality, and performance
Coordinate with legal and technology teams to ensure compliance with data privacy, accessibility standards, and intellectual property requirements across all digital channels
Monitor and synthesize emerging trends in AI, digital engagement, and social platforms, presenting actionable insights and updates to senior leadership
Duties as assigned
Qualification
Required
15+ years of experience in digital strategy, with deep expertise spanning social media leadership, content development, influencer engagement, web strategy, analytics, UX/UI, information architecture, SEO, and conversion optimization
Demonstrated success leading and scaling social media programs that drive engagement, growth, and institutional impact, ideally within the non-profit, think tank, or public policy sector
Proven track record delivering enterprise-level web solutions that support organizational goals and integrate effectively with broader digital and social strategies
Strong understanding of social media platforms, tools, trends, and analytics, with the ability to adapt strategies in rapidly evolving digital and AI-influenced environments
Experience integrating AI solutions across digital and content workflows, including personalization and optimization
Significant experience with content management systems (including Drupal) and familiarity with CRM and analytics platforms such as Salesforce, Salesforce Marketing Cloud, GA4, and Looker Studio
Strong understanding of AI and ML technologies (including NLP, deep learning, and generative AI) and their application to digital engagement
Ability to lead complex projects and collaborate effectively across diverse, fast-paced teams
Strong business acumen with the ability to translate technical, social, and AI concepts into measurable business and mission value
Familiarity with ethical AI principles, digital accessibility, and privacy best practices
Strategic, goal-oriented, and solutions-driven, with a proven record of delivery and problem-solving
Excellent communicator and presenter with strong leadership, team management, and analytical skills
Benefits
Health Care Plan (Medical, Dental & Vision)
Retirement Plan - 403b (5% match)
Life Insurance (Basic, Voluntary & AD&D)
Paid Time Off (Personal, Vacation, Sick & Public Holidays)
Family Leave (Maternity & Paternity)
Fertility Support
Short-Term & Long-Term Disability
Flexible Spending Account (FSAs)
Pet Insurance Discount
Training & Development:
LinkedIn Learning – over 15,000 self-guided classes offered
Annual Mentor Program
Wellness Resources:
Employee Assistance Program
CALM app membership
Company
Milken Institute
The Milken Institute is a nonprofit, nonpartisan think tank focused on accelerating measurable progress on the path to a meaningful life.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
Cole Fiala
Senior Associate, Partnerships and Content
Kristine Buchanan
Executive Assistant to the CFO
Recent News
2024-05-07
Company data provided by crunchbase