Cure HHT · 3 days ago
Sr. Manager, Marketing & Digital Engagement
United States
Full-time
Remote
Mid, Senior Level
4+ years expCure HHT is focused on maximizing awareness and engagement for their mission through strategic marketing and digital presence. The Marketing & Digital Engagement Manager will lead digital marketing campaigns, manage analytics, and collaborate across teams to enhance community participation and fundraising efforts.
Funding PlatformHealth CareNon Profit
Responsibilities
Lead the planning, scheduling, and execution of digital marketing campaigns that advance awareness, community engagement, and fundraising goals
Manage and optimize Cure HHT's digital platforms, including email marketing (Mailchimp/MCAE), website (WordPress), and social media channels
Collaborate with the Philanthropy, Education, Engagement, and Therapeutics teams to execute giving campaigns, peer-to-peer drives, research and awareness initiatives
Ensure every campaign includes measurable objectives, clear calls to action, and optimized audience targeting
Manage production and logistics for all organizational direct mail campaigns — including fundraising appeals, newsletters, and clinical care and research program mailers — ensuring alignment across print and digital channels
Monitor and analyze marketing metrics across all channels (email, website, social, paid ads), producing monthly performance reports for leadership
Use data insights to refine audience segmentation, message timing, and campaign effectiveness
Manage SEO, Google Analytics, and digital advertising (e.g., Google Ad Grants, Meta Ads) to expand reach and drive conversion
Collaborate with the COO to build reporting dashboards in Salesforce or similar platforms
Oversee the Cure HHT website, ensuring content is accurate, accessible, and aligned with organizational goals
Manage website updates, landing pages, and blog posts in collaboration with the Content & Brand Strategy Manager
Lead email marketing strategy and execution — including list management, segmentation, automation, and performance tracking
Ensure all digital content follows accessibility and brand standards
Partner with the Content & Brand Strategy Manager to deploy storytelling content through digital channels and social campaigns
Support the Manager, Patient Education & Events and Senior Manager, Community Engagement & Education by promoting programs, webinars, and events through integrated digital and print campaigns
Coordinate campaign timing with the Philanthropy team to ensure consistent donor outreach across all channels
Maintain an organization-wide content calendar in partnership with the Content & Brand Strategy Manager
Serve as administrator for all marketing platforms (Mailchimp, WordPress, Google Analytics, social media tools)
Manage vendor relationships related to web development, SEO, and paid media
Evaluate and recommend new tools to enhance efficiency and performance
Stay current with emerging trends in digital marketing, nonprofit communications, and analytics
Test and pilot new digital strategies to improve engagement and conversions
Regularly review KPIs to identify opportunities for innovation and growth
Qualification
Required
Bachelor's degree in Marketing, Communications, or related field
4-6 years of experience in digital marketing, preferably in a nonprofit or healthcare setting
Proficiency in Mailchimp, WordPress, Google Analytics, and social media management platforms
Strong analytical skills and ability to interpret data into actionable insights
Proven ability to manage multiple campaigns simultaneously with precision and deadlines
Excellent written and verbal communication skills
Preferred
Experience managing Google Ads and SEO strategy
Familiarity with Salesforce or similar CRM platforms
Experience supporting online fundraising or advocacy campaigns
Understanding of accessibility and compliance best practices
Experience working with a Project Management Tool such as Asana
Benefits
Medical
Dental
Vision benefits
Generous PTO
Remote work
Opportunities for professional development and leadership growth
Company
Cure HHT
HHT afflicts the lives of more than 1.4 million people worldwide with most unaware that "nosebleeds in the family" can be something much more and potentially life threatening.
11-50 employees
Funding
Current Stage
Early StageRecent News
DIAGONAL THERAPEUTICS, INC
2025-12-05
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