Motion Recruitment · 11 hours ago
Business Data Analyst, Brand Analytics
California, United States
Contract
Hybrid
Senior Level
$60/hr - $70/hr
5+ years expMotion Recruitment is an American multinational business software company specializing in financial software, and they are seeking a Business Data Analyst to join their Brand Analytics team. The role involves developing data pipelines and reports for brand awareness and health, utilizing tools like SQL, Python, and Tableau/Looker to support data-rich analytics for brand marketing.
Information TechnologyRecruitingStaffing Agency
Hiring Manager
Moira Keahon
Responsibilities
Create and manage success metrics and leading indicators that provide a holistic understanding of the performance of key initiatives
Develop and maintain data pipelines, data collection processes, and dashboards for operational reporting and exploratory analysis, and provide training to empower stakeholders to self-serve for brand health and reputation KPIs, internal/external communications
Prepare and present reports and dashboards that measure performance for internal and external communications (social media, earned media)
Measure the impact of marketing activities using advanced analytical approaches (e.g., attribution, a/b tests, geo experiments, and incrementality models) to help inform strategies, plans, and tactics on an on-going basis
Produce actionable analyses across product/web, marketing, and programs functions to influence organizational strategy for Intuit for Education
Establish and promote best practices for reporting strategies, data visualization, data interpretation and data integrity
Communicate and influence across all levels of the organization
Present analytical findings and recommendations in a clear and concise way to non-technical audiences, both in oral and written presentations
Identify opportunities for developing new data sources, and provide technical leadership around making those data sources high-quality and broadly available
Qualification
Required
5+ years of experience working in a data analytics role supporting marketing and web
Bachelor's Degree in Statistics, Math, Computer Science, Economics
Fluency in data analysis, including defining KPIs, statistical and predictive modeling concepts, descriptive statistics, customer segmentation, and funnel analysis
Technical proficiency in SQL
Hands-on expertise with Python and statistical modeling techniques (e.g. regression, classification, time series) to answer a wide range of measurement questions
Experience building data visualizations in Tableau or Looker
Meticulous attention to detail, with the ability to consistently produce accurate and error-free work even under tight deadlines
Preferred
Familiarity with market mix modeling and multi-touch attribution
Hands-on experience with web and product analytics and clickstream data to support event tracking and instrumentation (e.g., Adobe Analytics, Segment, marketing attribution)
Company
Motion Recruitment
Motion Recruitment, a Kelly® Company, delivers IT Talent Solutions for Contract, Direct Hire, Managed Solutions and Statement of Work to all of North America from our 21 delivery centers.
501-1000 employees
H1B Sponsorship
Motion Recruitment has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (11)
2024 (12)
2023 (1)
2021 (1)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Littlejohn & Co
2024-05-03Acquired
2018-04-30Private Equity
1998-06-04Private Equity
Leadership Team
Beth Gilfeather
CEO
Brad Page, MBA
Chief Financial Officer
Recent News
Kelly Services, Inc.
2025-10-28
TradingView
2025-02-14
Business Journals
2024-05-05
Company data provided by crunchbase