Priority Management · 2 days ago
MARKETING DIRECTOR
Priority Management is committed to being the preferred provider of care and employer of choice. They are seeking a Marketing Director to lead marketing efforts, develop programs, and maintain effective communication strategies within the healthcare setting.
Management ConsultingProject ManagementSoftwareTraining
Responsibilities
Make independent decisions when circumstances warrant such action
Deal tactfully with personnel, residents, family members, visitors, government agencies/personnel and the general public
Plan, organize, develop, implement and interpret the programs, goals, objectives, policies, procedures necessary for providing quality care and maintaining a sound operation
Maintain good personnel relations and employee morale
Seek new methods and principles and be willing to incorporate them into existing practices
Qualification
Required
Must be able to read, write, speak, and understand the English language
Possess the ability to make independent decisions when circumstances warrant such action
Must possess the ability to deal tactfully with personnel, residents, family members, visitors, government agencies/personnel and the general public
Must have advanced training in hospital or nursing facility administration
Must be knowledgeable of nursing and medical practices and procedures as well as laws, regulations and guidelines pertaining to nursing facility administration
Must possess the ability to work harmoniously with other personnel
Must possess the ability to plan, organize, develop, implement and interpret the programs, goals, objectives, policies, procedures, etc., that are necessary for providing quality care and maintaining a sound operation
Must be thoroughly familiar with the laws, regulations and guidelines governing the release of information
Must have patience, tact, cheerful disposition and enthusiasm as well as be willing to handle personnel based on whatever maturity level at which they are currently functioning
Must possess the ability to seek new methods and principles and be willing to incorporate them into existing practices
Must be able to maintain good personnel relations and employee morale
Must not pose a direct threat to the health or safety of other individuals in the workplace
Must possess a thorough knowledge of principles of effective communication, mass media, advertising, policies, education, community relations, demonstration, organization structure, social and activity services, government relations, etc., as they relate to nursing facility operations
Must possess the ability to plan, organize and effectively present ideals and concepts to community groups/agencies
Must possess the ability to communicate effectively, orally and in writing
Must possess the ability to assimilate information from a variety of sources, analyze information and make recommendations to the Administrator
Must possess the ability to establish, implement and maintain effective marketing and public relations program
Preferred
A bachelor's degree from an accredited college/university or equivalent
(Five (5) year(s) experience in marketing/public relations in a health care setting may be recognized in lieu of a bachelor's degree)