E*TRADE from Morgan Stanley · 6 hours ago
Director, Social Media Analytics & Operational Governance
New York, New York, United States of America
Full-time
Onsite
Mid, Senior Level
$104K/yr - $152K/yr
6+ years expMorgan Stanley is a leading global financial services firm providing a wide range of investment banking, securities, investment management, and wealth management services. The company is seeking a highly skilled Director of Social Media Analytics and Operational Governance to identify data-driven insights for strategic decision making and to implement robust social media governance practices.
BankingFinanceFinancial Services
Responsibilities
Analyze and interpret data from social media platforms to monitor key performance indicators (KPIs) such as interactions, views, click-through rates, and follower growth
Produce clear, visually engaging reports for stakeholders, including senior leadership, marketing teams, and cross-functional partners
Develop and manage information architecture, including custom fields, tagging, user permissions and themes
Promote collaboration within the marketing team and across departments to enhance the impact of social media initiatives
Stay informed on social media trends and best practices
Identify, assess, and manage social media and operational risks, including data privacy and remediation plans
Ensure compliance with social media policies, regulations, and internal standards
Oversee content signoff and approval processes and maintain and update process documents
Collaborate across teams to ensure governance compliance and operational efficiency. Promote a culture of accountability, transparency, and ethical decision-making
Qualification
Required
Bachelor's Degree with over 6 years of experience in social media listening, community management, analytics, strategy, and competitive research
Proficient in using metrics and analytics to measure, report, and optimize social media performance, with strong Excel skills
In-depth knowledge of social media monitoring and management tools (e.g., Sprinklr, Khoros, Brandwatch, Tableau, Adobe Analytics) and expertise in building dashboards, queries, and using Boolean logic for social listening
Familiar with governance frameworks and regulatory requirements affecting social media operations
Proven expertise in social media management, particularly on LinkedIn and YouTube
Strong organizational skills with the ability to multitask and prioritize high-volume, high-priority initiatives with a commitment to accuracy
Excellent communication and collaboration abilities
Experience with and interest in AI
Preferred
Financial services or regulated industry experience preferred
Benefits
Commission earnings
Incentive compensation
Discretionary bonuses
Other short and long-term incentive packages
Other Morgan Stanley sponsored benefit programs
Company
E*TRADE from Morgan Stanley
E*TRADE from Morgan Stanley is a pioneer in the online brokerage industry.
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
unknown2020-02-20Acquired
1996-08-16IPO
Leadership Team
Julia Miller
Executive Director, Creative Services
Recent News
2025-11-07
2025-10-14
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