Product Marketing Manager - Analytics & Assets jobs in United States
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Atlassian · 3 hours ago

Product Marketing Manager - Analytics & Assets

Atlassian is a company that aims to unleash the potential of every team through its software products. They are seeking a Product Marketing Manager to support the go-to-market strategy, campaign execution, and adoption for their Analytics and Assets products, driving customer value from data and assets.

CollaborationEnterprise SoftwareSaaSSoftware
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Comp. & Benefits
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H1B Sponsorednote

Responsibilities

Campaign strategy & execution: Plan and run integrated marketing campaigns that drive awareness, adoption, and upsell for Atlassian Analytics App and Assets App, spanning channels such as email, in-product, web, and events
Positioning & messaging support: Partner with senior PMMs and Product to refine and localize positioning and messaging for analytics and asset management use cases, tailoring narratives to buyer and user personas
Go-to-market for launches & experiments: Execute go-to-market plans for incremental improvements, experiments, and tier 2/3 launches related to Analytics and Assets, ensuring clear value propositions and timely delivery
Sales & field enablement: Collaborate with Growth Marketing, Sales, and Customer Success to create enablement materials, training, and collateral that help the field position, sell, and expand these apps
Data-driven optimization: Use data, experimentation results, and customer insights to measure campaign performance, report on key metrics, and recommend iterations and new opportunities
Project management: Manage project plans, timelines, and stakeholder communication to keep campaigns and launches on track and aligned with goals
Operating in ambiguity: Navigate an evolving product and platform landscape, proactively identifying opportunities to improve existing motions and proposing new tests, campaigns, and plays to accelerate growth

Qualification

Product marketing experienceMulti-channel marketing campaignsProject managementData-driven optimizationAnalytics productsCommunication skillsComfort with ambiguityAtlassian productsCollaboration skills

Required

3+ years of experience in a product marketing–specific role (B2B SaaS preferred)
Proven experience planning and executing multi-channel marketing campaigns (e.g., email, web, in-product, lifecycle, or paid)
Demonstrated project execution skills, including managing timelines, dependencies, and stakeholders across multiple initiatives
Strong written and verbal communication skills, with the ability to translate technical concepts into clear, customer-centric value propositions
Comfort working with data to size opportunities, define success metrics, and measure performance of campaigns and programs
Proven ability to operate in a fast-paced, ambiguous environment and collaborate effectively with Product, Engineering, Marketing, and GTM teams

Preferred

Experience marketing platform, analytics, or data products
Experience marketing apps, add-ons, or extensions within a broader product ecosystem or marketplace
Familiarity with Atlassian products and the Atlassian ecosystem

Benefits

Health and wellbeing resources
Paid volunteer days

Company

Atlassian

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Atlassian is a software company that offers proprietary software products for teamwork, project management, and software development.

H1B Sponsorship

Atlassian has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (351)
2024 (184)
2023 (190)
2022 (259)
2021 (156)
2020 (162)

Funding

Current Stage
Public Company
Total Funding
$210M
Key Investors
T. Rowe PriceAccel
2015-12-10IPO
2014-04-08Secondary Market· $150M
2010-07-14Series A· $60M

Leadership Team

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Michael Cannon-Brookes
Co-founder & Co-CEO
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Scott Farquhar
Co-Founder and Board Member
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Company data provided by crunchbase