Razorfish · 9 hours ago
Associate Director, Media
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
$97K/yr - $156K/yr
5+ years expRazorfish is a leading company in the marketing industry known for its digital expertise. The Associate Director, Media provides functional management and leadership to a team, driving growth opportunities and fostering media innovation while managing client relationships and internal training efforts.
AdvertisingInternetSearch EngineWeb Design
Responsibilities
Serves as main client lead and connective hub internally between all channel teams and disciplines - overseeing team with management of all workstreams
Leads development of audience-led, full funnel strategies aligned to client objectives - crafting strategic frameworks, role of channel, audience and marketplace work
Drives strategic to tactical planning phase in conjunction with activation teams - overseeing media planning to ensure execution ladders back to strategy
Guides supervisors on team with overall budget management
Plans and buys media as needed; may include site direct responsibilities
Develops and maintains publisher relationships, including senior-level contacts; contributes to issue resolution between both parties
Works cross-functionally with management team and client team
Assists in elevating performance reporting and excels in performance analysis
Excellent written and verbal communication skills; excellent presentation skills/presence
Excellent financial acumen and business expertise
Manages one or more smaller accounts ($10+ million in total spend)
Provides marketing expertise, including online and offline strategy development for clients and client teams. Conversant about offline media and how digital fits
Actively contributes to new business efforts
Manages a staff of 10+ total team members, along with workflow and department capabilities in conjunction with the Media Strategy & Planning Director
Provides day-to-day functional management of media team, including recruiting, performance management, and plays an active role in training and mentoring
Assists with interviewing, hiring and getting new Media Planners up to speed
Leads Media Training (basic knowledge, best practices, feedback and coaching to enable continuous improvement)
Fosters an environment of shared learning and acts as a trusted source of media information for agency and in client meetings
Holds a strong partnership with the Insights Group; understands ad technologies and capabilities
Understands all Razorfish products, tools and services
Qualification
Required
Bachelor's degree (BA/BS) from a four-year, accredited college or university
5-7 years of media planning/strategy or equivalent business experience; minimum 4+ years in online media required
3+ years management experience required
Excellent written and verbal communication skills; excellent presentation skills/presence
Excellent financial acumen and business expertise
Proficient in Microsoft suite of tools, competitive and audience tools (i.e., Kantar, Pathmatics, MRI, ComScore)
Preferred
Prisma preferred
Has developed a strong knowledge of emerging technologies; shares learning with team
Has shown emerging thought leadership capabilities (attends conferences and speaks on panels)
Has demonstrated strong client service orientation. Has collaborated effectively internally and with offline agency partners
Benefits
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances
Company
Razorfish
Hi there! We’re Razorfish. We see consumers as more than just metrics. We see them as people – wonderful, complex, interesting people.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Josh Campo
CEO
David Hawes
SVP, Executive Client Partner
Company data provided by crunchbase