Digital Marketing Specialist jobs in United States
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Community Eldercare Services, LLC · 11 hours ago

Digital Marketing Specialist

Community Eldercare Services is looking for a Digital Marketing Specialist to help promote their brand and communicate their Mission, Vision, and Values. The role involves executing a cohesive digital strategy that drives awareness and trust while managing the online presence of various locations.

Elder CareHealth CareManagement ConsultingService Industry

Responsibilities

Multi-Location Social Management: Develop and execute daily content calendars for various locations, highlighting resident life, staff milestones, and community events
Reputation Management: Monitor and respond to guest and family reviews across Google, Facebook, and senior care directories to maintain a positive brand image
Email & Family Communications: Coordinate monthly newsletters and seasonal updates for families and referral partners using audience segmentation
Website & Directory Maintenance: Update location-specific web pages (hours, services, amenities) and manage local business listings to ensure SEO accuracy
Content Creation: Visit locations regularly to capture high-quality photography and videography that tells the 'heart' of our care stories
Brand Consistency: Ensure all digital assets across social, email, and web align with the tone, empathy, and professionalism of Community Eldercare Services
Performance Tracking: Report on engagement trends, click-through rates, and lead generation from digital campaigns

Qualification

Social Media ManagementDigital Content DevelopmentEmail MarketingSEOPhotographyVideographyHealthcare Experience

Required

BS/BA in Marketing, Communications, or a related field (or equivalent experience) required
Proven experience in social media management and digital content development

Preferred

Prior experience in healthcare or senior living is a plus but not required

Company

Community Eldercare Services, LLC

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From management services to maximizing the quality of life and well-being of seniors Community Eldercare Services, LLC (CES) has been making connections since 2000.

Funding

Current Stage
Early Stage
Company data provided by crunchbase