Athletes First · 1 month ago
Marketing Manager, Sports Media & Talent Partnerships
New York, NY
Full-time
Onsite
Mid, Senior Level
3+ years expAthletes First is seeking a dynamic sales executive to lead endorsement sales and strategic brand partnerships for A1’s Broadcasting and New Media clients. The Sports Media & Talent Partnerships Marketing Manager will be responsible for generating revenue and selling advertising inventory across A1’s digital, podcast, and media platforms.
Sports
Responsibilities
Lead Broadcasting and New Media endorsement sales, including prospecting, outreach, pitching, closing, and account management
Directly generate revenue for A1’s talent and media properties through national and global brand partnerships across endemic and non-endemic categories
Sell advertising inventory across podcasts and digital content (e.g., title sponsorships, host-read ads, branded content, and integrations)
Build and manage a robust sales pipeline using CRM tools, driving consistent outreach and relationship development with brands, agencies, and media buyers
Meet or exceed quarterly and annual sales targets, contributing directly to the company’s revenue growth
Create strategic sales plans and custom pitch materials aligned with individual talent profiles and media platforms
Collaborate cross-functionally with agents, marketing managers, and creative teams to package and promote talent with compelling, solutions-based storytelling
Own and develop relationships with key brand partners, media agencies, sports agencies, and advertising decision-makers
Work closely with the head of A1 Sales to set and execute short- and long-term goals, sales strategy, and activation timelines
Operate fluidly between high-profile national campaigns and local/regional trade agreements to ensure well-rounded success for clients
Contribute to a team-first, entrepreneurial sales culture—sharing leads, ideas, and opportunities across the entire A1 talent portfolio
Represent clients at events, shoots, and appearances as needed
Ensure timely and professional communication with clients, partners, and internal stakeholders
Support sales administration functions such as contract management, invoicing, and collections
Maintain and update marketing materials, internal databases, and CRM records
Proactively identify new business opportunities and stay ahead of sports media trends and brand needs
Regularly contribute ideas for company growth and talent marketing innovation
Qualification
Required
Bachelor's Degree required
3-5+ years of experience in a sales-focused role, ideally in sports, media, advertising, or talent representation
Proven success in meeting or exceeding sales targets and managing client relationships
Passion for sports media is essential, with a strong understanding of athletes, leagues, content platforms, and fan engagement
Strong interpersonal, networking, and presentation skills
Highly motivated, organized, and capable of managing multiple deals simultaneously
Strong written and verbal communication abilities
Collaborative mindset and a drive to contribute to a fast-paced, team-oriented environment
Preferred
Experience with CRM systems (e.g., Salesforce, HubSpot) is a plus
Company
Athletes First
Athletes First is a full-service athlete management firm that has been representing elite NFL players since its inception in 2001.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
unknownKey Investors
Dentsu Aegis Network
2023-02-28Private Equity
2023-02-28Acquired
2015-05-07Series Unknown
Leadership Team
Camille Bullock
Chief of Staff to CEO | Operations Manager
Kyle McCarthy
Partner
Recent News
Company data provided by crunchbase