Zitcha · 2 days ago
Marketing Manager (US)
Los Angeles, CA
Contract
Hybrid
Senior Level
5+ years expZitcha is a global retail media technology company focused on helping enterprise retailers optimize their marketing efforts. They are seeking an experienced Marketing Manager to oversee the execution of global marketing programs during a 6-month maternity leave, with the potential for a full-time role. The role involves leading demand generation, content strategy, and marketing operations while collaborating with various teams.
AdvertisingAdvertising PlatformsE-CommerceRetailRetail TechnologySoftware
Responsibilities
Deliver marketing OKRs that clearly link spend and activity to revenue outcomes, reviewing progress each quarter
Own the global marketing plan and regional priorities across the US, EMEA and APAC
Proactively identify gaps, risks, and opportunities
Oversee global and regional demand generation and ABM programs across paid campaigns, organic search, partner activity, and events – ensuring channels are optimised for efficiency and pipeline contribution
Review performance regularly and adjust campaigns based on results
Ensure campaigns are effectively building relevant (ICP) pipeline for global sales
Own pre-set messaging, positioning, and campaign narratives across regions
Partner closely with the Product Marketing Manager on launches, messaging, and enablement
Oversee the delivery of content across channels while maintaining brand consistency
Own strategy and priorities for events, sponsorships, webinars, and partner activity
Manage the PR relationship with our global PR agencies
Coordinate delivery with the Marketing Coordinator, Marketing Opps, Graphic Designer and external partners
Evaluate ROI and effectiveness of events and partnerships
Coordinate, attend and assist in any execution onsite for events
Own results with the given budget
Review and report on weekly and monthly reporting criteria (pre-set) to provide clear visibility to leadership and the Zitcha team
Lead and coordinate a mixed team of internal and freelance resources
Provide clear briefs, priorities, and feedback to ensure high-quality delivery
Foster strong, proactive communication across the team
Act as a trusted marketing partner to Sales, Product, and Customer Success
Qualification
Required
5–8+ years' experience in B2B SaaS marketing, ideally enterprise, martech or adtech
Proven ownership of KPIs, pipeline and revenue outcomes (ARR, NRR), not just leads
Strong experience running demand generation and ABM programs end-to-end
Hands-on expertise with HubSpot (campaigns, workflows, reporting)
Experience managing multi-region or global marketing programs
Comfortable balancing strategy and execution in a fast-paced, scaling environment
Strong project management skills with a high attention to detail
Confident, proactive communicator able to work cross-functionally and remotely
Experience managing agencies, freelancers, paid media (LinkedIn, Google, Meta) and content execution
Data-driven marketer who can clearly report performance and recommendations to leadership
Willing to work across time zones (flexible)
Preferred
Experience in retail media, adtech, martech, or commerce media technology
Comfortable working with Reddit Ads
A desire to grow and manage an entire region following the contract
Global experience
Benefits
Four weeks of annual leave, plus a day off for your birthday and work anniversary
Hybrid working model: option to work one day a week in our US office, four days remote
Meaningful opportunities to travel, particularly within Marketing, tied to performance and impact
Supportive, people-first culture that genuinely values wellbeing and mental health
Company
Zitcha
The leading high-performance retail media platform empowering better business.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$13.42MKey Investors
VMG PartnersOIF Ventures
2024-09-30Series A· $10.37M
2022-11-07Seed· $3.04M
Recent News
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