Marketing Lead jobs in United States
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Reform · 13 hours ago

Marketing Lead

positionSan Francisco, CA, US
timeFull-time
remoteOnsite
seniorityMid Level
money$120K/yr - $160K/yr
date3+ years exp

Reform is looking for a Marketing Lead to define and execute their marketing strategy. In this role, you will have ownership over how Reform is positioned and adopted, working closely with various teams to translate customer insights into effective marketing initiatives.

Artificial Intelligence (AI)Logistics
badNo H1Bnote

Responsibilities

Own Reform’s end-to-end marketing strategy, from messaging to execution across channels
Develop a deep understanding of our customers and translate their pain points into clear, differentiated storytelling
Define core narratives, ICPs, and use cases across sales materials, demos, and outbound
Partner closely with sales to drive pipeline via demand generation and high-quality content
Create and manage content across formats: website copy, case studies, blog posts, LinkedIn posts, presentations, and event materials
Experiment with and scale new acquisition channels
Represent Reform at conferences and industry events as we grow

Qualification

B2B marketingGrowth strategyGTM rolesTechnical curiosityCommunicationLogistics interestStartup experience

Required

Experience in B2B marketing, growth, or GTM roles, ideally in SaaS, infrastructure, or complex technical products
Excellent written and verbal communication skills, with the ability to explain complex ideas simply and persuasively
Comfort working closely with customers, sales teams, and founders in an ambiguous fast-moving startup environment
High technical curiosity and aptitude; you don't need to be an engineer, but you should be comfortable learning technical products and workflows
Comfortable operating in fast-moving, ambiguous startup environments

Preferred

Experience or a keen interest in logistics is a plus, but not required

Benefits

Comprehensive health, vision, and dental insurance.

Company

Reform

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AI-powered workspace for freight forwarding
dateFounded in 2023
location
San Francisco, California, USA
people-size2-10 employees
web-link
https://www.reformhq.com

Funding

Current Stage
Early Stage
Total Funding
$2.56M
2024-04-05Seed· $2.56M

Leadership Team

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Pradhit Gosula
Co-Founder
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Recent News

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Company data provided by crunchbase