University of South Florida Libraries · 6 hours ago
Comm & Marketing Specialist
Tampa, FL
Full-time
Onsite
Mid, Senior Level
$40K/yr - $40K/yr
5+ years expThe University of South Florida Libraries is seeking a Comm & Marketing Specialist to provide professional assistance in planning, designing, and managing communication projects. The role involves creating marketing materials, supporting public relations efforts, and collaborating on multimedia productions to enhance the campus living experience.
Higher Education
Responsibilities
Public Relations: Create dynamic and exciting calls to action; Track, analyze, interpret, and share analytics; Serve as HRE representative in online forums. Support the HRE brand through the development of campaign tactics that support the department's marketing strategy; Support the planning and execution of the annual Bull Haul move-in assistance program. Facilitate HRE tour programs for daily tours and events such as Admitted Students Day
Graphic Design: Develop print & electronic deliverables that will be used for advertisement, promotion, information dissemination, and brand-building; Communicate directly with clients inside the department to deliver creative and effective pieces that showcase the residential experience; Maintain strict adherence to USF graphic standards and develop robust solutions to ensure compliance for non-marketing personnel; Collaborate with graphic design professionals and students to maintain brand clarity and distinction where needed
Video/Photo Production: Collaborate with Multimedia Team to produce, shoot and edit video for various purposes and audiences; Collaborate with internal and external partners to produce deliverables tailored to their individual needs; Support the technical needs for USF Housing productions & live streams
Administrative: Under limited supervision, allocate and prioritize resources to accomplish assigned directives efficiently and effectively. Assist supervisor with the development of major projects for various stakeholders and delegate various project assignments to the student marketing team. Conduct policy, procedure, technique, and training research according to best practices that ensure a successful operation and delivery of services to students and partners. Present any findings to the supervisor for discussion and direction. Disseminate any changes to partners as directed
Performs other duties, projects, and committee involvement as assigned
Qualification
Required
Requires a High School diploma and 5 years of related experience, OR a bachelor's degree and 1 year of directly related experience
Appropriate college coursework may substitute at an equivalent rate for the required experience
Four years of direct experience for a bachelor's degree
Related work experience may not substitute for any required licensure, certification, or registration required for the position of employment
Preferred
Photo/video editing, graphic design work, social media content creation
Ability to plan, create, and schedule social media content highlighting the residential experience and respond to questions on HRE's social media platforms
Ability to plan and design print and electronic deliverables for residential recruitment
Ability to produce, shoot, and edit video for various purposes and audiences
Benefits
Medical, dental and life insurance plans
Retirement plan options
Employee and dependent tuition programs
Generous leave
Hundreds of employee perks and discounts
Company
University of South Florida Libraries
The University of South Florida Libraries accelerate learning and knowledge production through distinctive collections, information service innovation, and thought leadership.
51-200 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase