Bread · 2 days ago
Senior Client Marketing Strategy Manager
Columbus, OH
Full-time
Hybrid
Senior Level, Lead/Staff
$139K/yr - $273K/yr
12+ years expBread Financial is a tech-forward financial services company that provides simple, personalized payment, lending and saving solutions to millions of U.S. consumers. The Senior Client Marketing Strategy Manager is responsible for developing and implementing client-facing marketing and loyalty strategies that drive profitable results and meet financial targets.
Consumer LendingFinancial ServicesFinTech
Responsibilities
Develops and implements client-facing marketing and loyalty strategies for assigned portfolios to achieve financial targets. Ensures adherence to compliance standards and collaborates with teams on marketing campaign execution. Manages joint marketing funds and campaign reviews. Sources industry insights to drive brand strategy and demonstrates organizational agility. - (35%)
Analyze and track marketing campaign performance, and proactively analyze industry trends to identify adjustments for targets. Share results and insights cross-functionally to scale efforts. Guide annual volume forecasts for portfolios, track against budget, and advise on strategy changes to meet annual budget. - (25%)
Drives and nurtures strategic partnerships internally and externally to influence marketing strategy and execution, with roadblocks managed independently or elevated to Sr. Manager. Proactively use active listening and effectively influence strategy with Brands and internal partners. - (20%)
Proactively identifies and conceptualizes new growth opportunities for assigned portfolios by leveraging data insights, competitive research, and industry best practices. - (10%)
Responsible for the development, management and presentment to Leadership team of internal/client-facing materials such as annual marketing plans, marketing calendars, campaign performance, budget forecasts and other special marketing requests. - (10%)
Qualification
Required
High School Diploma or GED
12+ years experience in Marketing Strategy, Marketing Segmentation, Credit/Payments, Managing Test and Control, Analyzing Marketing Campaign Data, or related experience
Preferred
Bachelor's Degree in Marketing, Finance, Project Management, Business Management, or related field
Benefits
Medical, prescription drug, dental, vision, and other voluntary benefits (including basic and optional life insurance, supplemental medical plans, and short and long-term disability)
Six weeks of 100% paid parental leave for eligible parents
11 paid holidays
Flexible Time Off (FTO) program
80 hours of Paid Sick and Safe Time (“PSST”) upon hire and at the beginning of each subsequent calendar year
40 hours of Illinois PSST upon hire and at the beginning of each subsequent calendar year and 40 hours of Illinois Paid Leave upon hire and at the beginning of each subsequent calendar year
Ability to elect the purchase company stock during offering periods in June and December
Annual incentive bonus based on individual and company performance
401(k)
Company
Bread
Bread partners with retailers to offer pay-over-time solutions that make financing easier and more transparent.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$200.3MKey Investors
KinnevikMenlo VenturesBessemer Venture Partners
2020-10-29Acquired
2018-09-18Series Unknown· $60M
2017-08-02Series B· $126M
Recent News
2025-10-02
2025-03-16
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