Aston Carter · 2 days ago
CRM Marketing Specialist
New York, NY
Contract
Hybrid
Entry, Mid Level
$33/hr - $36/hr
2+ years expAston Carter provides world-class corporate talent solutions and is seeking a skilled CRM Marketing Automation Specialist to join their team. The role involves building, quality-assuring, and deploying automated, data-driven journeys across various communication channels while collaborating with cross-functional teams to ensure successful campaign execution.
ConsultingHuman ResourcesInformation Technology
Responsibilities
Build, QA, and deploy automated, data-driven journeys across email, push, SMS, and in-app messaging
Develop and maintain scalable campaign infrastructure, templates, and workflows within Customer.io
Design and implement advanced segmentation using behavioral, transactional, and real-time data
Support the CRM team on end-to-end campaign setup, including triggers, delays, conditionals, and personalization logic
Maintain campaign documentation, tracking, and reporting
Partner with engineering and data teams to expand and maintain integrations and event tracking
Collaborate with internal teams to ensure alignment and smooth execution
Monitor campaign performance and assist in surfacing insights for A/B testing and other experimentation to improve effectiveness
Identify and execute automation opportunities to streamline operations and scale campaign delivery
Qualification
Required
2-5 years of experience in CRM, marketing automation, or lifecycle marketing
Hands-on experience with marketing automation platforms (e.g., Customer.io, Braze, Iterable)
Proficiency in HTML/CSS with attention to detail and QA discipline in campaign execution
Familiarity with segmentation, triggers, personalization, and journey building
Comfortable working with campaign performance metrics, dashboards, and reporting tools
Strong organizational and project management skills
Ability to work cross-functionally with marketing, product, engineering, and data teams
Excellent written and verbal communication skills
Preferred
Bachelor's degree in Marketing, Business, Communications, or a related field preferred
Experience with digital marketing, email marketing, marketing strategy, and marketing campaigns
Experience in fintech or finance-related industries is a bonus
Personal and professional experience in blockchain and crypto is a plus
Experience with Pipedrive and strong data analysis skills, including SQL
Benefits
Medical, dental & vision
Critical Illness, Accident, and Hospital
401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available
Life Insurance (Voluntary Life & AD&D for the employee and dependents)
Short and long-term disability
Health Spending Account (HSA)
Transportation benefits
Employee Assistance Program
Time Off/Leave (PTO, Vacation or Sick Leave)
Company
Aston Carter
Aston Carter is a staffing and recruiting company providing risk and compliance services.
1001-5000 employees
H1B Sponsorship
Aston Carter has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2023 (1)
2022 (2)
2021 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2011-01-31Acquired
Leadership Team
Juan Pablo McCausland-PHR, CDP
Human Resources Business Partner
Sherry Guevara
Regional Human Resources Partner-West Region
Recent News
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