Deloitte · 11 hours ago
US E ES- Manager, Olympic and Paralympic Content, US Sponsorship, Colorado
Deloitte is seeking an experienced sponsorship marketer to support their Olympic and Paralympic sponsorship portfolio. The role will involve managing marketing and rights management, executing integrated marketing activation plans, and collaborating with various teams to maximize sponsorship impact.
AccountingConsultingFinancial ServicesLegalProfessional ServicesRisk Management
Responsibilities
Serve as a day-to-day US lead to develop, execute, and measure Deloitte's Olympic and Paralympic integrated marketing activation plan to maximize objectives
Work closely with global sponsorship team members to ensure relevancy of global marketing initiatives in the US, while developing and leading overall US activation plan through contractual marketing assets and incremental activation across owned, paid, property, and earned media
Work closely with sports properties on the activation plan, while overseeing contractual assets and directly managing marketing-related assets
Lead ongoing status calls with assigned sports properties and keep internal stakeholders up to date
Oversee development of Deloitte creative, messaging, and placements across all internal and external channels
Support media team to develop, implement, and measure paid media plans across digital, social, broadcast, and other placements
Coordinate with sponsorship hospitality and operations team to integrate key marketing and sponsorship messages into hospitality programming
Working closely with internal comms and other teams to collaborate on employee engagement initiatives in the lead-up to and during the Olympic & Paralympic Games
Manage Olympics & Paralympic athletes and other assets for programming in the US, including identification and negotiation with athletes/agents as necessary
Coordinate with PR on earned media approach, including press releases
Be a liaison with Deloitte Sports Practice members and other professional services teams to understand current and future professional services work with sports organizations and apply into activation plans
Work with other key internal departments to maximize sponsorship impact, quality, and measurement, including data storytelling, risk, and legal
Champion reporting, including quantifying, assessing, and showcasing impact of all activation and placements
Be a leader of sponsorship insights, consistently looking to optimize our best practices, assessment of the sponsorship landscape, and mapping out best insights to continue to elevate our approach
Closely support US Olympic & Paralympic Leader across key areas of hospitality programming and coordination
Bring hands-on experience in sports/sponsorship to help serve as an internal subject matter expert on Olympic & Paralympic rights management
Develop full understanding of the nuances of rights, designations, and considerations for Olympic & Paralympic relationships
Be an internal champion and liaison to help teams across Deloitte tap into the power of sponsorship properties within rights
Oversee use of all contractual assets and collaborate with stakeholders to ensure all assets are used strategically
Coordinate and track reviews of all creative and copy assets using sponsorship intellectual property, both internally and externally
Support overall sponsorship marketing activities which may include cross-sponsorship and sponsorship-specific concepting, presentation development, sweepstakes concepting and rules development, athlete alignment recommendations, athlete negotiations, coordination of executive speaking engagements, and other assigned areas
Support additional sponsorship areas as needed, including marketing & advertising around other sponsorships (e.g., basketball, golf, tennis, soccer), hospitality, and employee engagement
Qualification
Required
Minimum 10 years of experience in sports or sponsorship marketing
Experience with Olympic & Paralympic Movement is a requirement
Experience directly managing integrated marketing campaigns is a requirement
Passion for sponsorship, brand and/ or marketing disciplines
Strong PowerPoint and writing skills; with excellent attention to detail
Desired experience includes experience with sponsorship property reviews/approvals and hands-on experience with integrated marketing campaigns
High level of comfort with ambiguity and fluid priorities; ability to manage multiple and complex threads of work
Ability to work in a virtual environment. This is a remote-first position; however, travel will be required for team meetings, activations at sports events, sponsor summits, and other relevant meetings and events
Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future
Benefits
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
Company
Deloitte
Deloitte is a business consulting company that offers audit, consulting, financial advisory, and tax services.
Funding
Current Stage
Late StageLeadership Team
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