The Walt Disney Studios · 4 hours ago
Influencer Marketing Specialist (PH)
Glendale, CA
Full-time
Onsite
Entry, Mid Level
$65K/yr - $88K/yr
2+ years expThe Walt Disney Studios is seeking an Influencer Marketing Specialist to join their Digital Marketing team. This role will support influencer campaigns and content programming across multiple YouTube channels for global brands like Disney, Marvel, and Pixar, while managing project timelines, budgets, and influencer relationships.
Film DistributionFilm ProductionMedia and EntertainmentMusic
Responsibilities
Liaise with YouTube Creative and Publishing teams to track and manage influencer content strategy calendars, budgets, and production schedules to ensure content delivers as required and on time to fulfill Digital Marketing plans
Lead influencer/creator discovery to understand YouTube and general creator landscape and trends. Utilize deep influencer/YouTube knowledge to drive strategic partnerships and custom content deals that create impactful brand marketing moments
Liaise with Legal and Contingent Workforce Management teams to engage and contract influencers according to TWDC hiring and legal policies
Confirm creative strategy/approach, deliverables, content requirements, and timelines for each custom influencer content piece
Route content to brand, legal, and clearances stakeholders, consolidate feedback and revisions, and deliver final assets in requested specifications to YouTube teams for distribution. Manage content launch on influencer handles (if applicable)
Timely and independent project management and coordination across stakeholders, ensuring awareness of milestones, delays and any relevant updates/issues; offer solutions as needed
Generate and maintain trackers for influencer contracting, content reviews, and content launch
Track budgets, costs, and invoicing, working with Digital Marketing’s Finance and Operations teams
Utilize and improve established templates and systems to manage influencer contracting and content production/reviews (e.g., Airtable, Box, Contingent Workforce reviews)
Track influencer content performance and prepare metrics/content learnings reports
Participate in team meetings and share updates on influencer content production and partnerships
Ad hoc campaign support, as needed, across Influencer Marketing team’s other theatrical and brand campaigns
Qualification
Required
2+ years of experience in Influencer Marketing and project/campaign management, PR or talent management, social/digital marketing with a focus on YouTube content preferred
Influencer Marketing experience, ideally in custom/paid content campaigns managing contract negotiations, content production and reviews, and content launch across YouTube and/or other digital platforms
YouTube influencer/creator knowledge and curiosity to deepen understanding and awareness of space
Familiarity with digital content production and ability to establish production timelines and manage stakeholder delivery against deadlines
Ability to build and maintain relationships with external vendors (influencer/rep partners) and internal partners
Strong focus on organization, details, planning, and follow-through on project next-steps
Creative and quality control acumen, and understanding of specifications of digital/influencer content
Detail-oriented, resourceful and dependable with excellent written, verbal and interpersonal skills
Adaptable and solutions oriented, with an ability to thrive in a fast-paced, digital-forward environment
Prepared and excited to collaborate with multiple teams
Efficient with time with the ability to meet deadlines and prioritize accordingly
Familiarity with asset management and delivery systems. Knowledge of AirTable Databases, Interfaces and Forms
Familiarity with Microsoft Office, Outlook, Google Docs, Box, Keynote/PowerPoint
An affinity for and knowledge of the Walt Disney Studios' brands and content
Preferred
BA in Digital Marketing, Marketing or Business Admin/relevant degree, or equivalent experience preferred
Benefits
A bonus and/or long-term incentive units may be provided as part of the compensation package
Full range of medical, financial, and/or other benefits
Company
The Walt Disney Studios
For 100 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built.
5001-10000 employees
H1B Sponsorship
The Walt Disney Studios has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (83)
2024 (63)
2023 (96)
2022 (130)
2021 (30)
2020 (40)
Funding
Current Stage
Late StageLeadership Team
Ahmad Mahdi
VP, Content & Information Security
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