Samba TV · 7 hours ago
Event Marketing Manager
New York, NY
Full-time
Onsite
Entry, Mid Level
$80K/yr - $90K/yr
2+ years expSamba TV is a company that tracks streaming and broadcast video across the world with proprietary data and technology. They are seeking a highly organized and detail-oriented Event Marketing Manager to support the planning and execution of in-person and virtual events, driving engagement and strengthening relationships in the market.
AdvertisingAppsDigital MediaVideo
Responsibilities
Plan and manage events end-to-end — partner with the Events Lead to manage timelines, budgets, vendors, venues, catering, AV, shipping, travel, onsite staffing, and production details across Samba-hosted events, industry events, and sponsorship activations
Scale webinar programming — collaborate with Events Lead, marketing insights, demand gen, and partners to grow the number of webinars produced. Manage planning and promotion to flawless production to expand our audience and generate new leads
Coordinate sponsorships and partnerships — manage contract execution, deliverables, and ensure brand visibility and fulfillment of benefits
Drive cross-functional alignment — collaborate with Marketing, Sales, Product, and Creative teams to align event and sponsorship goals with business objectives, branding, collateral, and executive participation
Execute seamless experiences — oversee onsite and online delivery, manage guest lists, RSVPs, registration, customer/partner communications, and act as point-of-contact for vendors, speakers, sponsors, and attendees
Manage audience engagement — build and maintain invitee lists, ensure accurate outreach and follow-up, and support executive participation in panels, speaking slots, and networking opportunities
Event Communication and Promotion Strategy — support the creation of event communications and collaborate on promotional strategy for events (in partnership with demand generation and sales teams) to meet registration and attendance goals, and follow ups, leveraging tactics such as email marketing, social media, and paid advertising
Measure and optimize performance — track KPIs including attendance, engagement, meetings, MQLs, influenced and attributed revenue, budget spend, and ROI. Provide post-event reporting, insights, and lead capture to improve future investments
Qualification
Required
2–4 years of experience in event coordination, preferably in technology, advertising, or media
Demonstrated success in supporting all aspects of event marketing across webinars, in-person events, and virtual events
High energy with an eye for details and a passion for organizing world-class experiences
Strong project management and organizational skills, with the ability to juggle multiple deadlines
Excellent written communication and collaboration skills — able to work effectively across teams and with senior stakeholders
Experience with social media platforms (Facebook, Instagram, LinkedIn, X) for content creation and event promotion
Familiarity with webinar production platforms (e.g., Zoom) for scheduling, producing, and recording webinars
Basic understanding of email marketing and CRM tools
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and Google Workspace
Experience with AI tools for developing content, ideas, and research (e.g., ChatGPT, Perplexity, Gemini)
Willingness to travel for major events
Creative problem-solver with a proactive, hands-on approach
Preferred
Experience working in Canva is a plus
Familiarity with HubSpot and Salesforce is a plus
Benefits
Health insurance
Wellness offerings
Life and disability insurance
A retirement savings plan
Paid holidays
Paid time off (PTO)
Other employee benefits
Company
Samba TV
Samba TV enables the next-generation TV experience powered by its first-party data and helps viewers engage with relevant media.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$75.66MKey Investors
Horizon Technology FinanceLiberty Global VenturesAugust Capital
2025-12-08Debt Financing· $30M
2021-02-20Series C
2020-11-19Convertible Note
Leadership Team
Ashwin Navin
CEO
David Harrison
Chief Technology Officer
Recent News
vcnewsdaily.com
2025-12-09
TV Technology
2025-12-09
2025-12-09
Company data provided by crunchbase