Summa · 1 day ago
Technical SEO Product Owner
United States
Full-time
Remote
Senior LevelSumma is seeking a senior-level Technical SEO professional to support one of the largest and most complex consumer websites in North America. This role will serve as the technical SEO authority across Marketing and IT, owning crawl/indexation strategy, sitemap health, and large-scale SEO execution.
E-CommerceRetailSporting Goods
No H1B
Responsibilities
Own and troubleshoot crawl and indexation issues across a site with tens of millions of URLs and daily content growth
Diagnose and resolve issues related to crawled but not indexed pages, crawl budget limitations, canonicalization, and robots directives
Lead sitemap strategy and maintenance, including segmentation, error resolution, prioritization, and ongoing governance
Develop and execute strategies to manage thin, duplicate, or templated content (e.g., obituaries, location pages, listings) while balancing SEO and business requirements
Monitor and proactively improve Core Web Vitals (LCP, INP, CLS) in partnership with IT and development teams
Act as the technical SEO liaison between Marketing, IT, and Development
Translate SEO findings and consultant recommendations into clear, prioritized, dev-ready requirements
Influence teams without direct authority by aligning technical SEO work to business impact and performance goals
Own SEO prioritization inputs for sprint planning and release cycles
Use tools such as Google Search Console, Screaming Frog, GA4, and performance monitoring platforms (e.g., New Relic) to identify issues and track improvements
Assess and respond to Google Core Updates and algorithm changes; communicate impact clearly to stakeholders
Establish documentation, tracking, and governance to ensure SEO fixes scale and do not regress over time
Qualification
Required
Hands-on technical SEO experience working on large, complex, content-heavy sites (millions of URLs strongly preferred)
Deep understanding of Crawl/indexation behavior, Sitemap architecture at scale, Canonicalization and duplicate content management, and Technical SEO for templated and auto-generated pages
Strong knowledge of Core Web Vitals and experience partnering with developers to implement performance fixes
Ability to read and interpret HTML and JavaScript
Proficiency with Screaming Frog, Google Search Console, GA4; Sitecore experience is a strong plus
Excellent communication skills with the ability to explain complex technical concepts to non-technical stakeholders
Familiarity with Sitecore CMS and Azure-hosted environments
Experience operating in Agile or sprint-based delivery models
Company
Summa
We are Summa, a sports clothing brand with the goal of giving back to the sporting community.
Founded in 2018
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase